FMCG advertising witnesses decline of 6% in July-September 2023 as compared to January-March 2023 in digital reveals TAM report
IPLIX Media launches IPLIX Business Division; envisions building creator-led unicorns in the country IBD will unveil two verticals in the initial phase, namely Creator-led vertical and IBD Early-stage to support the businesses of… By BrandWagon OnlineApril 6, 2023 11:06 IST
Women in cybersecurity: A pressing priority Cybersecurity is no longer a business strategy—it’s part of a company’s culture. April 6, 2023 09:43 IST
Fantasy Sports revenue to rise 30-35% to Rs 2,900-3,100 crore in IPL 2023: Redseer Strategy Consultants’ Report The data estimates also show that 6.5-7 crore users are expected to transact on gaming platforms. By Nafisa SalimApril 5, 2023 19:38 IST
MIB inks partnership with Amazon India in the field of Media, Entertainment and Public Awareness Agreement will reduce struggle period for talent from film institutes: Anurag Thakur, Union Minister of Information & Broadcasting By BrandWagon OnlineApril 5, 2023 18:06 IST
On the spot: Ankit Khirwal, head of marketing, upGrad The ‘Reasons to Travel’ campaign by British Airways celebrates both the customers and employees of British Airways by focusing on… By Akanksha NagarApril 5, 2023 17:16 IST
Aisle’s latest campaign ‘Careful Before Committing’ advocates slow dating The campaign urges people to get to know someone before a relationship By BrandWagon OnlineApril 5, 2023 16:32 IST
Honda Motorcycle and Scooter India announces new top management for India Tsutsumu Otani is now the new president, CEO and managing director of HMSI after Atsushi Ogata By BrandWagon OnlineApril 5, 2023 15:21 IST
D2C brand Pilgrim appoints Yami Gautam as its hair care range ambassador The brand announces partnership through a national campaign #PilgrimNeDhoondNikaale By BrandWagon OnlineApril 5, 2023 14:09 IST
MPL launches new campaign with brand ambassador Virat Kohli The new campaign, ‘Darr Ko Hatao, Bada Khel Jao’ aims to promote player safety and security By BrandWagon OnlineApril 5, 2023 13:05 IST
Wavemaker India appoints Deepa Jatkar as chief growth officer In her new role at Wavemaker, Jatkar will report to Ajay Gupte, CEO – South Asia and will be based… By BrandWagon OnlineApril 5, 2023 11:17 IST
Interview: Anuj Kumar, co-founder, chief revenue and operating officer, Affle ‘Advertising will no longer be seen as cost to the company’ By Christina MonizApril 5, 2023 10:17 IST
Future-gazing in the world of content, creators and communities The emergence of creators is not solely a byproduct of the digital age, but is is a result of a… April 5, 2023 10:03 IST
Noise releases new digital ad #SunoDilKaShor featuring its brand ambassador Virat Kohli The ad will be released on brand’s digital handles, as well as run on connected TV during IPL matches. By BrandWagon OnlineApril 4, 2023 17:47 IST
Famous Innovations appoints Manas Lahiri as chief operating officer Prior to this, Lahiri was the managing director of Havas. By BrandWagon OnlineApril 4, 2023 17:01 IST
WinZO launches new brand campaign during IPL 2023 The campaign named ‘Khiladi ho? Khiladi chahiye?’ features cricketer Mahendra Singh Dhoni, who is also the brand ambassador. By BrandWagon OnlineApril 4, 2023 16:12 IST
Shiprocket appoints Somil Agrawal as senior vice president and head of Marketing Agrawal will help in leveraging consumer behaviour insights, drive marketing function within the organisation By BrandWagon OnlineApril 4, 2023 14:29 IST
Indian Sports Industry surpasses Rs 14,000 crore: GroupM ESP Sporting Nation Report 2023 The report reveals that cricket continues to dominate the Indian sports sponsorship landscape, contributing to 85% of the sponsorship spends By BrandWagon OnlineApril 4, 2023 13:09 IST
Trump tariff: ‘Cost of supporting Putin’, US Senator Lindsey Graham targets India; warns China and Brazil over Russian oil
