
Industry talks about the need to reimagine the role of the media agency in a rapidly evolving communication ecosystem.
Benarroch is being appointed following the departure of a number of executives in Twitter’s top management
Retailers expect demand to pick up in H2FY24
The company claims to follow digital-first approach to promote and market the new brand
By utilising advanced technology and innovation, companies can take their marketing strategy to the next level
According to the data by TAM Sports, matches from 38 to 74 of IPL 16 witnessed 5% ad volume growth…
The company focuses on energy savings, elimination of paper cups, and waste segregation
Anshul Gupta, MD, Okaya Electric Vehicle, talks to BrandWagon Online about his weekends, favourite vacation destination and more
Businesses of all sizes across India have embarked on a quest to embrace eco-friendliness and sustainability in every aspect of…
Karbon’s Card++ offers an expense management solution, empowering businesses to operate seamlessly
Megha Agarwal, head of brand and marketing, WeWork India, talks to BrandWagon Online, about the dos and don’ts of digital…
Radeshwer will be looking to make the direct entry of New Balance into India successful by establishing the brand strongly…
The launch of Shaka Harry in Singapore will be supported by a range of marketing and promotional activities
The interoperability and unbundling characteristics of ONDC provide choices for sellers, ease of discoverability for buyers, and reduce go-to-market efforts
Aakansha Bhargava, CEO of P M Relocations talks to BrandWagon Online about her weekends, favourite vacation destination and more
Content delivery constitutes a major chunk of the variable costs of running a streaming platform
The campaign aims to emphasize the significance of daily milk consumption while showcasing Nutralite’s dairy range
The cricketer will feature in a new advertising campaign for Swaraj tractors which highlights Swaraj features and benefits of its…