After hours: Mahesh Balasubramanian, Managing Director, Kotak Mahindra Life Insurance Company “I like things which are of good quality, practical and is value for money” 2 years agoApril 24, 2023
Apple Exclusive Stores: iThink, therefore iRetail Apple stores are more about the experience than units sold 2 years agoApril 24, 2023
Creators turning Entrepreneurs: How will this affect the ‘Promotions Only’ approach? Entrepreneurship is one of the spokes in the larger revenue creation wheel of a creator 2 years ago
Chai Pe Charcha with BrandWagon Shankar Prasad, CEO & Founder, Plum, talks to BrandWagon Online about his weekends, favourite vacation destination and more 2 years ago
Logo mania As many brands take to new logos, the buzz around it can range from witty to shocking 2 years agoApril 23, 2023
‘There was simply no stopping Sidharth’ With Sidharth, there will be no vacuum because the love he showed throughout his life will live on in the… 2 years ago
Remembering Sidharth Rao In Sidharth Rao, India’s advertising has lost not just one of its brightest stars, but a truly disruptive, amazing thinker… 2 years ago
WebChutney and Punt Partners’ founder Siddharth Rao passes away Rao’s agency won awards for ‘The Unfiltered History Tour’ for Vice Media at the Cannes Lions International Festival of Creativity… 2 years ago
Brandwagon Ad talk with Pine Labs’ Jerry Williams While the core task for a marketeer remains the same – to grab attention, create desire and drive action. But… 2 years ago
Rohit Sharma announced as brand ambassador of JioCinema Rohit Sharma will take JioCinema’s digital-first proposition for all sports properties nationwide expanding the fan base 2 years ago
GOAT Brand Labs appoints Saumitra Kumar as head of product, engineering, and data science Saumitra brings with him over 12 years of experience, having worked in companies such as Verizon, Sears, and Amazon 2 years agoApril 21, 2023
ITC’s Aashirvaad introduces paper-based packaging on World Earth Day As per the company, this initiative is in line with ITC’s Sustainability 2.0 vision 2 years agoApril 21, 2023
Ironing out the glitches What the super app must do to compete with veterans 2 years agoApril 21, 2023
LoanTap unveils Unofin’s new brand identity LoanTap aims to highlight the synergies between the two companies and showcase their shared core values of being fast, flexible,… 2 years ago
HSBC ropes in Virat Kohli as their Brand Influencer The company mentioned that a multi-media campaign featuring Virat Kohli will also be launched. 2 years agoApril 20, 2023
P. Rajendran joins Shapoorji Pallonji Real Estate (SPRE) as chief sales and marketing officer (CSMO) As per the company, Rajendran will be responsible for enhancing customer-driven sales performance, developing new marketing strategies for the company. 2 years agoApril 19, 2023
m.Stock by Mirae Asset rolls out campaign for its ‘Zero Brokerage’ proposition The campaign has been launched on the sidelines of the company completing one year of its online retail stock broking… 2 years agoApril 19, 2023
Blogger’s Park: Address change? Brands would do well to adopt an Experience Transition strategy 2 years ago
The Sleep Company launches #BeatTheHeat Campaign, offers discounts based on previous day’s highest temperature
