Page 159 of Marketing News

The cosmetics company recently roped in actor Manushi Chhillar as the global brand ambassador in addition to its new campaign…

Jigar Shah, co-founder, 82°E, talks to BrandWagon Online about his weekends, favourite vacation destination and more

Data on customers and prospects are now increasingly used by brands to improve Return on Marketing Investments (ROMI).

As per a report by investment firm Avendus Capital, the online D2C segment is expected to have a $100 billion…

The video has a light-hearted tone, it conveys the underlying warmth of mothers’ favourite love language—food

Rajat Abbi, vice president – global marketing, greater India, Schneider Electric, talks to BrandWagon Online about his weekends, favourite vacation…

According to data released by Google, YouTube’s creator ecosystem alone contributed over Rs 10,000 crore to the Indian GDP

The key premise of successful digital strategies is built on understanding and quickly adapting to the ever-changing consumer behavior, according…

Video analytics can be a critical platform equally supporting revenue growth and loss prevention for retail businesses

Meta also introduced a new AI-based model that can help businesses predict the performance of ads using a bigger data…

Musk will transition to the role of Twitter’s executive chair, along with the role of CTO in the next few…


The combination of Zendesk and Meta’s WhatsApp will give businesses the ability to communicate with customers

The appointment is in line with the company’s strategic vision to expand business operations and drive growth

The product will be accessible to customers across Delhi, Mumbai, Pune, Bengaluru, Hyderabad, Chennai, Ahmedabad, Kolkata

With this appointment, Balagopalan replaces Abhishek Ganguly

The company has elevated Arnold Su and Dinesh Sharma to the position of vice president

This suite of data-centric platform services would be characterized by automated mobility, portable licensing, developer self-service, with built-in security and…