Can reusable period panties go mainstream? Healthfab’s bold bet to disrupt India’s menstrual hygiene market
BoldCare’s risky ‘Sextember’ campaign goes viral, sparking debate on brand awareness tactics Premium Story
Glamplus raises Rs 16.5 crore in pre-Series A round from Upsparks, Eagle10 Ventures, ITI Growth Opportunities Fund and Inflection Point Ventures
IPL turns decacorn as brand value skyrockets to $10.7 bn A 433% growth since the maiden season in 2008 By Alokananda ChakrabortyUpdated: December 14, 2023 08:35 IST
Disney+ Hotstar’s Sajith Sivanandan on how 2023 has been a defining chapter Premium Story The ICC Men’s Cricket World Cup 2023 exceeded expectations, drawing in 21 digital streaming sponsors By Anushree BhattacharyyaUpdated: December 14, 2023 12:36 IST
Chandrayaan live to memes, YouTube creators made India laugh, cry, and game in 2023 Leading the charge was the Chandrayaan-3 mission’s soft-landing livestream, drawing a record-breaking 8.5 million concurrent viewers By BrandWagon OnlineDecember 13, 2023 19:00 IST
Audible rolls out brand campaign ‘Sunke Toh Dekho’; invites listeners to explore the world of audio storytelling The campaign has three brand films, each featuring actor Kareena Kapoor Khan, Chetan Bhagat and Amish Tripathi, respectively By BrandWagon OnlineDecember 13, 2023 18:18 IST
LehLah unveils its latest campaign featuring actor Athiya Shetty The new campaign showcases LehLah’s commitment to providing an immersive and convenient shopping journey for its users By BrandWagon OnlineDecember 13, 2023 17:32 IST
Prime Video launches its anime channel ‘Anime Times’ Prime members can purchase an add-on subscription to Anime Times at Rs 899 annually By BrandWagon OnlineDecember 13, 2023 16:46 IST
Loco secures live broadcasting rights for KRAFTON’s BATTLEGROUNDS MOBILE INDIA PRO SERIES 2023 finale The exclusive early access for BMPS is part of Loco’s commitment to enhancing viewer experience and is available to all… By BrandWagon OnlineDecember 13, 2023 16:00 IST
Publicis Worldwide India ropes in Nidhi Sinha as VP of planning and strategy Sinha will operate from the Mumbai office and report to Snehasis Bose, chief strategy officer By BrandWagon OnlineDecember 13, 2023 15:18 IST
G-SHOCK India ropes in actor Vicky Kaushal as brand ambassador The partnership between Vicky Kaushal and G-SHOCK embodies the true spirit of ‘Absolute Toughness’ By BrandWagon OnlineDecember 13, 2023 14:30 IST
Padmini VNA Mechatronics assigns digital duties to DigiStreet Media The strategic collaboration marks a step forward for both companies in enhancing its digital presence and reaching a broader audience By BrandWagon OnlineDecember 13, 2023 13:45 IST
Dream11 reinforces commitment to safe, trusted and accountable gaming through ‘Dream Responsibly’ The initiative aims to educate stakeholders about fantasy sports, its synergies with real-life sports and its contribution to the growth… By BrandWagon OnlineDecember 13, 2023 13:00 IST
Musk’s X 2023 ad sales projected to slump to about $2.5 billion X generated a little more than $600 million in advertising revenue in each of the first three quarters of the… By BloombergDecember 13, 2023 12:15 IST
Vector Brand Solutions appoints Nikhil Fernandes as chief creative officer With an extensive background in digital marketing, brand communications and design thinking, Nikhil brings relevant experience to this role By BrandWagon OnlineDecember 13, 2023 11:30 IST
Hype Luxury ropes in Suniel Shetty as brand ambassador Offering experiences in luxury cars, yachts, and private jet rentals, the collaboration with Suniel Shetty marks a move to propel… By BrandWagon OnlineDecember 13, 2023 10:45 IST
Team SOUL onboards iQOO as title sponsor, becomes ‘iQOO SOUL’ The partnership marks the first time in the country’s esports landscape that a team has secured a high-profile title sponsorship… By BrandWagon OnlineDecember 13, 2023 10:00 IST
On the spot with Rajnish Rawat, co-founder, Social Pill Acko’s ad for its platinum health plan emerges as a compelling demonstration of seamless integration By Christina MonizDecember 13, 2023 09:18 IST
Desi creators steal the show at New Delhi’s Comic Con Amidst the Aquaman-themed exhibits and the bustling crowd of Marvel and DC cosplayers, artists from across the country gathered to… By Geetika SrivastavaDecember 13, 2023 09:09 IST
Reliance-Disney merger may leave regional networks vulnerable Sun TV dominant player in south; has been losing share to Zee Tamil, Star Vijay, say experts By Viveat Susan PintoDecember 13, 2023 08:56 IST
OnePlus Pad 3 to go sale in India on 5 September: Check price, offers, design, display, chipset, battery and more
WhatsApp to soon roll out Instagram-style ‘Close Friends’ feature for Status updates: Everything we know so far
Income Tax Return (ITR) Due Dates for Every Assessee AY 2025-26: Here’s Full List of Old, Extended Deadlines
