Existing leadership team will continue to run the brand independently and build synergies
Prabh Sharan Singh has been appointed as chief digital officer and Vishesh Khanna as vice president, sales, distribution, and customer…
Singh will help strengthen ties with retailers and work towards realising the e-commerce vision of the company
Sachdeva transitioned from his role at JSW Ventures
Gen-Z were more drawn toward fashion, travel and cinema-based pages
The partnership aims to promote employee wellness at the workplace
The campaign’s core narrative is ‘ab isse achhi kya good news’
The next big trend in the advertising industry is creativity powered by data and technology
Besides expanding its EV range, Rapido has lofty plans for its on-demand delivery service Local
“Recent privacy changes have made it tougher for advertisers to track user behaviour online. Facebook is metamorphosing into the ‘metaverse’.…
According to a study by PwC, 65% of consumers find a positive experience with a brand to be more influential…
With the association, the company aims to strengthen its market position
In the age of social media and platforms such as Instagram, where over 95 million pictures and 500 million stories…
According to Forbes, Gen Z and Millennials are more likely to be influenced, with 84% of the latter saying user-generated…
Crafted by The Voice of Fashion, the yearly magazine will feature consumer behaviour of luxury brands
Bookstore writing a new chapter
Chhabra’s appointment is based on the recommendation of the nomination and remuneration committee of the Timex Group board
This year, at Impact 2022, experts are having a constructive discourse on the aspects of the winning marketing organisation framework