Year-Ender 2023: A year of elections; as political parties loosen purse string ad-spend expected to go up between 15-30% Premium Story
Unleashing the power of cloud kitchen marketing: Innovative strategies for maximising revenue in the digital age
Emerging metros surpass established cities in Valentine’s week online transactions, reveals Simpl report
White goods: How smart is your home? Consumer durable brands are focusing their energy and investment on connected appliances to meet the growing demand for tech-enabled products By Christina MonizJuly 18, 2022 07:46 IST
How metaverse is changing the influencer marketing dynamics As we have seen in past few months brands like Zara and McDonalds, have opened their first ever metaverse showroom… By GuestJuly 17, 2022 15:31 IST
ESPN+ streaming price to jump 43% to $9.99 per month ESPN+ has been gaining momentum, with subscribers climbing 62% in the past 12 months, to 22.3 million, after years of… By BloombergJuly 17, 2022 12:06 IST
Manufacturers of shoes, bags, stationery products witness robust sales growth as students resumed physical classes Sellers of school shoes, bags, backpacks and stationery items saw a huge surge in demands in the month of June… By FE BureauJuly 17, 2022 10:01 IST
IEC issues clarification regarding mis-selling and misleading advertisements IEC highlights that each member company has appointed a dedicated Grievance Officer (GO) internally to address and assess the problem… By FE EducationJuly 16, 2022 18:22 IST
Enterprise observability: The secret sauce to mitigating operational risks As the pandemic drove digital adoption across the world, businesses have accelerated the digital transformation of their services by increasing… July 16, 2022 16:43 IST
Voltas sells close to 1.2 million units of AC in the first half of 2022 The company registered over 60 per cent volume growth in AC sales during the period H1 CY22, and a “triple… By PTIJuly 16, 2022 13:42 IST
Sustainability and conservation: Can marketing save the planet Marketers need to first understand behaviour around sustainability July 16, 2022 10:05 IST
FIFS names Joy Bhattacharjya as director-general Bhattacharjya will oversee the functioning of the body and work with policymakers and industry stakeholders alike By BrandWagon OnlineJuly 15, 2022 20:32 IST
Loco teams up with FIFAe to bring FIFAe Pinnacle Events to India Loco has also recently signed exclusive streaming deals with other top publishers and game titles in the country, as well… By BrandWagon OnlineJuly 15, 2022 20:17 IST
Exotel appoints Manpreet Madaan as VP Her thrust would be to give new shape to company’s operation By FE BureauJuly 15, 2022 19:53 IST
Noise appoints Rini Goel as brand marketing head The company on Friday announced that it has hired talents across core verticals By BrandWagon OnlineJuly 15, 2022 19:09 IST
Viacom18 Studios partners with HeyHey to launch NFT collection of ‘Shabaash Mithu’ Previously, HeyHey! partnered with actress Sunny Leone for her ‘I Dream Of Sunny’ NFT collection and ‘The Olive Group of… By FE Digital CurrencyUpdated: July 15, 2022 18:53 IST
KFC announces key changes to its leadership in India It has elevated Samir Menon to managing director for MENAPakT and India, Moksh Chopra to general manager, India By BrandWagon OnlineJuly 15, 2022 18:11 IST
Zupee appoints Ashwani Rana as chief public policy officer Ashwani Rana previously held the positions of director, public policy meta (Facebook) By BrandWagon OnlineJuly 15, 2022 17:45 IST
Social Neeti bags digital mandate for Head Turners The mandate covers the brand’s social media strategies, and it also entails developing the brand’s positioning strategies By BrandWagon OnlineJuly 15, 2022 16:27 IST
Maaza’s new campaign seeks to evoke the feeling of togetherness amongst loved ones The campaign film has been conceptualised by Ogilvy By BrandWagon OnlineJuly 15, 2022 15:18 IST
Havas Group appoints Havas Health & You’s Donna Murphy as head of Havas Creative Group As part of the leadership changes, Peter Mears will also become chairman of the Havas NA Village in addition to… By BrandWagon OnlineJuly 15, 2022 14:19 IST
Gold, Scorpio, Bullet, Mercedes, and Rs 36 lakh: Noida dowry victim’s family reveals Vipin’s never-ending demands
Delhi Metro fares hiked across all lines from today; Airport Express Line up Rs 5 — check details here
