The move comes months after private equity major L Catterton invested in Drools in June 2023, also for a minority…
The company offers a wide range of products including lipsticks, foundations, eye shadows, and makeup tools.
Chai pe Charcha with BrandWagon Premium Story
“When I’m not working, I find immense joy in spending time amidst nature or curling up with a deeply engaging…
The campaign, which launched this week across digital platforms including YouTube, Instagram, and OTT networks, marks a rare brand endorsement…
Founded by Prabhakar Reddy, a serial entrepreneur and former co-founder of digital asset prime broker FalconX, OpenFX is positioning itself…
The flagship store marks Lego’s transition from a primarily online and multi-brand retail presence, via platforms such as Hamleys and…
Television, by contrast, saw a more balanced spread. Durable goods held 13% of the ad share, Banking & Finance 9%,…
Private labels, also known as store brands or in-house brands, are products manufactured and sold under a retailer’s own branding,…
However, Uber isn’t the only body displaying the advanced tip feature. Platforms like Rapido and Ola have this tipping in…
Officials involved in the matter said the CCPA will also ask the companies to make necessary software modifications to ensure…
India’s direct selling market, covering categories such as wellness, personal care, and lifestyle, has seen increased engagement as more individuals…
The company plans to use the capital to expand into offline retail, aiming to merge its digital success with a…
The platform allows used car dealers to produce high-quality photos, videos, and 360-degree vehicle visuals using just a smartphone.
The Competition Commission of India has dismissed AGI Greenpac’s complaint against INSCO in the Hindustan National Glass insolvency case
The report underscores that 68% of consumers believe it’s inappropriate for brands to advertise alongside hate speech or aggressive content.
The campaign has gained strong traction in cities like Kolkata, where nearly 100 agencies have pledged support.
UPES signed a memorandum of understanding with the Indian Navy to provide academic and professional development opportunities to naval personnel…
The algorithm is intended to recommend products aligned with individual skin characteristics, offering users a more targeted shopping experience.
