Domestic box office hits record Rs 1,291 crore in August 2024, led by Stree 2 and Independence Day releases, reveals Ormax report
BrandWagon Exclusive: Cooking up a storm! How Hindi GEC Colors have managed to crack the code on comedy with Laughter Chefs
Smart homes are coming to India—But will the 28% penetration be a future triumph or a fancy fad? reveals Redseer report
Snap’s slowing ad growth sends inflation fears through tech sector In a letter to investors, Snap said inflation caused some advertisers to reduce their marketing budgets By ReutersOctober 21, 2022 11:07 IST
Pepperfry launches marketing blitzkrieg this Diwali; opts for a mix media strategy The company has used a combination of traditional media along with digital media for its campaign By Harshika TripathiUpdated: October 21, 2022 15:01 IST
Nazara Technologies records 104% revenue growth year-on-year in Q2, FY23 Nazara Board of Directors recommended the re-instatement of Nazara founder Nitish Mittersain as CEO By BrandWagon OnlineOctober 21, 2022 09:18 IST
Event property: Going beyond the product Why brands are pumping big money into branded assets By Christina MonizUpdated: October 21, 2022 08:23 IST
YuppTV bags broadcasting rights for the ICC Men’s T20 World Cup 2022 The telecast rights are for 75 countries across Asia and Europe By BrandWagon OnlineOctober 20, 2022 20:05 IST
Digital ad market shows ‘signs of life’ but economy clouds 2023 outlook The challenging outlook follows a period in which record-high inflation and global geopolitical uncertainty from the war in Ukraine and… By ReutersOctober 20, 2022 19:32 IST
Google announces the global roll out of My Ad Center As per Google, users around the world will have the choice to see more of the brands and topics they… By BrandWagon OnlineOctober 20, 2022 19:19 IST
QYOU Media India to acquire a majority stake in Maxamtech Digital Ventures The acquisition will continue to push QYOU Media India to ramp up its portfolio of direct-to-consumer products as it moves… By BrandWagon OnlineOctober 20, 2022 18:48 IST
Spice Money unveils new campaign ‘Suvidha wali Diwali’ As part of the Diwali campaign, the company has launched three digital TVCs By BrandWagon OnlineOctober 20, 2022 18:20 IST
Fire-Boltt names actor and film producer Vijay Deverakonda as its new brand ambassador As per the company, he will be a part of different marketing, ad, and endorsement campaigns By BrandWagon OnlineOctober 20, 2022 17:18 IST
JK Super Cement launches its #TohfaSurakshaKa campaign for Diwali According to the company, the brand has initiated the installation of 200 traffic police booths across six states By BrandWagon OnlineOctober 20, 2022 16:57 IST
TimesPro announces that L&K Saatchi & Saatchi to create and launch its brand campaign The company stated that the agency was invited on board to actualise its efforts to build brand visibility across all… By BrandWagon OnlineOctober 20, 2022 13:51 IST
PokerBaazi.com rolls out its ‘Iss Diwali, Deepak Jalega, Patakhe Nahi’ for the festive season The campaign film features Gagan Arora and Keshav Sadhna who were chosen to bridge a connection with the youth, the… By BrandWagon OnlineUpdated: October 20, 2022 12:48 IST
BSA LB launches new ad campaign to promote girls’ ambitions, with Ogilvy India (South) Through the campaign, the brand wants to promote the launch of its latest range of girls’ cycles during the current… By BrandWagon OnlineOctober 20, 2022 10:46 IST
Work That Speaks | Ad Reviews | 11 To 18 October 2022 Brands that cut through: CEAT Tyres, realme, Muthoot, Sabhyata, TrueCaller, Setu, My11Circle, Shoppers Stop, Vivo, Tasva, Vicks, Policybazaar, Deconstruct, Lifelong,… Updated: October 20, 2022 15:03 IST
Nestle India’s Q2 tops estimates on price hikes, demand rebound The company’s revenue from operations surged 18.2% y-o-y to `4,691 crore, led by Maggi noodles, Milkmaid and Nescafe classic, beating… By FE BureauUpdated: October 20, 2022 09:35 IST
Representation of women in top 100 firms improves In the top 10 companies, the overall representation is above 40%, according to a survey 2022 Avtar & Seramount Best… By FE BureauUpdated: October 20, 2022 09:35 IST
Uber launches advertising arm to tap lucrative revenue stream More than 40 brands have partnered with Uber to run Journey Ads, including NBCUniversal and Heineken NV, Uber said in… By BloombergOctober 20, 2022 09:00 IST
Sadhguru’s Mount Kailash ride after brain surgeries worries experts; doctor explains risks and precautions
‘My monthly income is Rs 10,000,’ says UP trader who got Rs 141 cr I-T notice linked to 6 Delhi firms
