Happinetz, a parental control filter box, working to establish a secure online environment for children, initiates the #SafeInternetForKids Pledge Wall movement on Cyber Security Day. Involving government officials, educators, and parents, Happinetz aims to build this wall through collective action.
In a proactive step towards safeguarding children online, Happinetz launches a safe internet platform featuring a pledge. Each signature on this digital pledge contributes to the creation of a symbolic protective wall around every child in the nation. The initiative aims to shield them from online threats, adult content, addictions, and excessive screen time, envisioning a more secure digital future.
“While parents are concerned about unsafe internet and unhealthy screen time, the scale of the problem has now become much more pronounced. The Internet is no longer restricted to an online sphere, its negative effects can be seen in a child’s offline world impacting physical health too. We all need to come together to deliver the promise of a safe future for our kids. Through the Safe Internet For Kids Pledge Wall, we’re doing our part and I urge all stakeholders to do theirs. We cannot do this alone,” Richa Singh, CEO and co-founder, Happinetz, said.
Taking the initiative beyond the digital space, Happinetz extends its impact offline with a nationwide tour across 12 Indian cities. From Mumbai to Delhi, the tour spans Pune, Bengaluru, Nasik, Bhopal, Indore, Hyderabad, Chennai, Lucknow, Kolkata, and Ahmedabad. The objective is to heighten awareness about the importance of a secure internet for children and motivate individuals from diverse backgrounds to actively participate in the pledge.
The offline events will see Singh and Happinetz team interacting with teachers, principals and parents and together, they will build a Safe Internet For Kids Charter, a comprehensive guide outlining the commitments of all stakeholders for creating a safe internet playground for kids. This charter will be available free of cost on the safe internet for kids platform for everyone’s use.
As per the company, parents have been expressing growing concerns, with 88% worried about their children’s exposure to inappropriate content. Despite their best efforts, stories of unsafe internet encounters continue to make headlines, emphasising the indiscriminate nature of the internet. Happinetz recognises the challenges parents face in monitoring and filtering online content, calling attention to the crucial role of technology exposure in shaping a child’s internet experience.