Media

The reality show is co-powered by Wildstone with Yamaha as the Riding Partner and Eeken as Associate Partner

CLAN also launches Creativeland Studios to focus on long and short-format content

Ad revenue on digital was substantially higher than TV with JioCinema having over 13 times the number of advertisers on…

The company appoints Shiv Sethuraman as head for this new venture

The match between Gujarat Titans and Chennai Super Kings saw JioCinema reach concurrent viewership of a record 32 million

In 2022, IPL’s brand value stood at $8.4 billion, according to Brand Finance, an international brand valuation firm

The company has instituted a series of measures to combat fake news by leveraging the power of artificial intelligence and…

The partnership bolsters JioCinema’s program offering and ensures that its viewers will be able to enjoy titles from NBCU’s content…

Competitive pricing alone isn’t enough for Netflix to grow

In today’s digital era, the spread of news and information has reached unprecedented levels, with social media platforms

Can multiplex chains overcome the OTT onslaught?

The association also paves the way for brand partnerships for PSL 2023, with the promise of high visibility given the…

UTT has witnessed the emergence of talents such as Sathiyan Gnanasekaran, Manav Thakkar, Sutirtha Mukherjee and Manika Batra

Prior to joining BARC India, Jha was the managing director for Nielsen Media – India.

Zee5 has lined up 111 titles, including films and web series in nine languages, in FY24 as it doubles down…

Meta has set the ball rolling on monetisation

Vineet is likely to receive a cash payout of at least Rs 3,000 crore from Samir to balance out the…

Netflix made its first presentation to advertisers at the annual ritual known as the upfronts, where networks aim to lock…

Content viewership on paid tiers was led by international content, which contributed 51% of total paid tier premium VOD consumption…