From RJ Karishma to RJ Abhinav: How Instagram has become the alternate career route for radio jockeys Premium Story
RJs no longer work exclusively for any particular radio station and run their own content channels, primarily on Instagram
Chai Pe Charcha with BrandWagon Premium Story
Siddharth Dabhade, managing director, MiQ India, SAARC and China, talks to BrandWagon Online about his weekends, favourite vacation destination and…
BrandWagon AdTalk with Farmley’s Aman Gupta Premium Story
Aman Gupta, head of marketing, Farmley, talks to BrandWagon Online, about the dos and don’ts of digital marketing, best marketing…
According to a joint report by EY and FICCI, South Indian films accounted for 50% of the total box office…
The number of pay TV households in India increased to 164.1 million in 2021 from 149.19 million in 2016
BrandWagon AdTalk with Legrand India’s Sameer Saxena Premium Story
Sameer Saxena, director – marketing, Legrand India talks to BrandWagon Online, about the dos and don’ts of digital marketing, best…
Traditionally it has been the reality shows which has always generated higher television ratings
India’s esports market is projected to grow to reach Rs 880 crore in 2023, as per market research firm, Statista
BrandWagon AdTalk with SuperBottoms’ Dheeraj Gupta Premium Story
Dheeraj Gupta, vice president- marketing and demand, SuperBottoms talks to BrandWagon Online, about the dos and don’ts of digital marketing,…
Why India is not ready for a price hike even as SVoD services up price in international markets Premium Story
Revenue in the OTT video market is expected to reach Rs 29930 crore in 2023, according to market intelligence platform,…
Chai pe Charcha with BrandWagon Premium Story
Chandhok likes eating Chaat and hanging out a close friend’s place in his off time
BrandWagon AdTalk with ASUS’ Paramjeet Singh Mehta Premium Story
Mehta believes presenting a fine amalgamation of captivating storylines coupled with the tools to target the exact audience, marketing campaigns…
As esports mania takes off, TV channels and OTT platforms make a dash for it; will it bring in the moolah? Premium Story
India’s esports market is projected to grow to reach Rs 880 crore in 2023, as per market research firm, Statista
Will this festive season backed by ICC Cricket World Cup be a damp squib as advertisers tighten their purse strings Premium Story
According to industry estimates, every season a broadcaster is estimated to have advertising inventory of about 5,500 seconds per one-day…
As movie-goers return for a larger-than-life experience in cinema theatres, will box office close on a high note this year? Premium Story
Moviegoers in India returned in droves to cinema halls and movie theatres in 2022 with the overall footfall tallying 892…
Chai pe Charcha with BrandWagon Premium Story
Sushant Gupta, founder and chairman, SG Analytics, talks to BrandWagon Online about his weekends, favourite vacation destination and more
Chai Pe Charcha with BrandWagon Premium Story
Naman Mathur, co-founder, S8UL Esports, talks to BrandWagon Online about his weekends, favourite vacation destination and more
Online gaming companies take to layoffs to manage the fear of 28% GST implementation from October 1 Premium Story
It all started this week with online gaming companies including MPL and Hike-owned Rush Gaming Universe, a Web3 gaming platform,…
