Duolingo’s Karandeep Singh Kapany on company’s monetisation strategy besides its marketing plans for FY25 Premium Story
YearEnder 2023: As Bollywood prepares to break its 2019 box-office record will it keep up the momentum Premium Story
Overall ad revenue in India is expected to reach Rs 1,55,386 crore in 2024, reveals GroupM India’s TYNY report
Lay’s becomes official sponsor of FIFA World Cup 2026™ and FIFA Women’s World Cup 2027™ with global fan engagement plans
Centre asks FM channels to ‘strictly adhere’ to rules mandating broadcast of public interest announcements In an advisory to all FM radio channels, the Ministry of Information and Broadcasting underscored the provisions of the Grant… By PTIJuly 8, 2022 16:17 IST
Piramal Realty unveils a new campaign with brand ambassador Rahul Dravid The company has devised a 360-degree marketing campaign, which will include brand films along with digital, print, public relations, outdoor,… By BrandWagon OnlineJuly 8, 2022 14:14 IST
Urban Company teams up with Yami Gautam for its new campaign The campaign has been conceptualised by Taproot Dentsu By BrandWagon OnlineJuly 8, 2022 13:24 IST
Market Research Society of India elects Manish Makhijani as president The committee has also elected Paru Minocha and Saurin Shah as vice-president By BrandWagon OnlineJuly 8, 2022 12:48 IST
Luxury brand Tom Ford hires Goldman Sachs to explore potential sale A deal could value the company at several billion dollars and may include an option that would give any new… By BloombergJuly 8, 2022 12:01 IST
Musk’s dispute with twitter over bots continues to dog deal Twitter has repeatedly said that the number of spam bots on the service represent less than 5% of its total… By BloombergJuly 8, 2022 10:43 IST
How Swiggy addressed the ‘horse in the room’; brand experts call the move distinctive A recent viral video of a man carrying Swiggy’s monogrammed delivery bag has gone viral and sparked conversations on social… By Smriti MishraUpdated: July 8, 2022 10:46 IST
Gaming pc: Upping the ante PC manufacturers are banking on gaming PCs to prise open new markets across the country By Akanksha NagarJuly 8, 2022 08:33 IST
Snapshot: Education saw highest ad violations in FY22 A look at some key findings of ASCI’s recently released annual complaints report By FE BureauUpdated: July 8, 2022 08:33 IST
Strong box-office collections likely to drive growth for multiplexes, while broadcasters will see muted growth: Report broadcasters, the unfavorable macroeconomic scenario is likely to weigh on the growth of the broadcasters while multiplexes are on upward… By BrandWagon OnlineJuly 7, 2022 19:48 IST
Flipkart launches new campaign featuring Alia Bhatt as ‘FlipGirl’ The campaign is conceptualised by McCann World Group By BrandWagon OnlineJuly 7, 2022 18:53 IST
ICICI Lombard General Insurance launches new campaign, #SalaamMSME The campaign is conceptualised by Ogilvy India By BrandWagon OnlineUpdated: July 7, 2022 17:50 IST
Why a wave of social media ads may signal a potential White House run for Ron DeSantis An analysis of DeSantis’ social media ads shows he has dramatically expanded his out-of-state ads in recent months, an indicator,… By ReutersJuly 7, 2022 17:17 IST
Federal Bank names MVS Murthy as its first CMO Prior to being appointed at Federal Bank, Murthy was heading marketing, digital and corporate communication at TATA AMC By BrandWagon OnlineJuly 7, 2022 16:26 IST
Platinum Days of Love launches #AdvanceApology campaign for Forgiveness Day The campaign is conceptualised by 22feet Tribal Worldwide By BrandWagon OnlineJuly 7, 2022 15:53 IST
JK Tyre and Industries appoints Anuj Kathuria as president, India Anuj Kathuria has worked in senior management positions in auto companies such as Ashok Leyland and Tata Motors By BrandWagon OnlineJuly 7, 2022 15:02 IST
Facebook accessed deleted user data, fired screener claims The new protocol allowed members of the social network’s Global Escalation Team “to circumvent Facebook’s normal privacy protocols” by retrieving… By BloombergUpdated: July 7, 2022 14:25 IST
ET Medialabs forays into APAC region; starts operation in Singapore The company plans to strengthen their brand image and footing in the APAC region By BrandWagon OnlineJuly 7, 2022 13:48 IST
‘Ignored her allergies, thought it was minor’: 22-year-old dies from sudden anaphylactic shock during CT scan
‘We will provide free land, interest subvention to investors’: Nitish announces new policy in poll-bound Bihar
