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Unleashing the power of cloud kitchen marketing: Innovative strategies for maximising revenue in the digital age
KFC announces key changes to its leadership in India It has elevated Samir Menon to managing director for MENAPakT and India, Moksh Chopra to general manager, India By BrandWagon OnlineJuly 15, 2022 18:11 IST
Zupee appoints Ashwani Rana as chief public policy officer Ashwani Rana previously held the positions of director, public policy meta (Facebook) By BrandWagon OnlineJuly 15, 2022 17:45 IST
Social Neeti bags digital mandate for Head Turners The mandate covers the brand’s social media strategies, and it also entails developing the brand’s positioning strategies By BrandWagon OnlineJuly 15, 2022 16:27 IST
Maaza’s new campaign seeks to evoke the feeling of togetherness amongst loved ones The campaign film has been conceptualised by Ogilvy By BrandWagon OnlineJuly 15, 2022 15:18 IST
Havas Group appoints Havas Health & You’s Donna Murphy as head of Havas Creative Group As part of the leadership changes, Peter Mears will also become chairman of the Havas NA Village in addition to… By BrandWagon OnlineJuly 15, 2022 14:19 IST
DDB Mudra appoints Manish Darji as head of art, West Darji will lead the design mandate for the agency’s West office and will report to Pallavi Chakravarti, creative head, West,… By BrandWagon OnlineJuly 15, 2022 13:29 IST
Facebook-owner Meta releases first human rights report Meta’s top public policy executive in India stepped down in 2020 following a Wall Street Journal report that she opposed… By ReutersUpdated: July 15, 2022 12:11 IST
Unity to buy IronSource in $4.4 billion deal for ad tech The Iron Source acquisition, Unity’s largest deal yet, adds to the San Francisco-based company’s recent buying spree By BloombergUpdated: July 15, 2022 10:37 IST
Locomotive Global’s Sunder Aaron on how edgy films are finding audiences on OTT As per Aaron, it is more lucrative to retain the intellectual property rights of a content and licensing it to… By Vainavi MahendraJuly 15, 2022 09:59 IST
DOJ poised to rebuff Google concessions, clearing the way for antitrust suit Google has proposed splitting part of its business that auctions and places ads on websites and apps into a separate… By BloombergJuly 15, 2022 09:04 IST
SMARTPHONES: Shifting gears Can realme become an aspirational brand in India? Updated: July 15, 2022 16:33 IST
Takehiko Matsushita appointed as managing director of Toshiba JSW Power Systems Private Limited (TJPS) Matsushita joined Toshiba Group in 1994 and largely focused on the thermal power business By BrandWagon OnlineJuly 14, 2022 19:53 IST
IVM Podcasts onboards Meghnad S as creative director (non-fiction) and Safura Ubaid as creative director (fiction) The appointment of both the senior hires came into effect from July, 2022. By BrandWagon OnlineJuly 14, 2022 19:35 IST
Sony Pictures Networks India acquires exclusive broadcast rights to World Athletics Championships Oregon22 Broadcast partnership includes exclusive television and digital rights including video-on-demand in the Indian subcontinent By BrandWagon OnlineJuly 14, 2022 19:05 IST
Pescafresh rolls out OOH and social media campaign to promote Pescalive Through the campaign, the company aims to drive Pescafresh’s product visibility and communicate brand messaging to the customers in Mumbai By BrandWagon OnlineJuly 14, 2022 18:40 IST
Apollo Tyres appoints Vikram Garga as regional group head for marketing Garga, who was vice-president and head of strategy, insights and analytics, and innovation at Mahindra and Mahindra (M&M), will spearhead… By PTIJuly 14, 2022 17:25 IST
FanCode partners with DD Sports for exclusive TV broadcast of the India tour of West Indies In April 2021, FanCode became the first-ever digital platform to sign a four-year deal with Cricket West Indies, giving exclusive… By BrandWagon OnlineJuly 14, 2022 16:07 IST
HEAPS.ai appoints Ritesh Mittal as head of strategy and customer success for provider network At HEAPS.ai, Mittal will be driving expansion of the provider network across India, forging strategic partnerships with other health-tech players… By BrandWagon OnlineJuly 14, 2022 15:44 IST
