Brand Wagon Hrithik’s HRX zoomed, but why did Deepika’s 82°E doom? Decoding business of celebrity brands Brand Wagon
Box-office slowdown! With a slow start will multiplex operator be able to play catch up this year? Premium Story
iCubesWire elevates Mazen Bahnassy as associate business director for influencer marketing MENA region
Meta’s Arun Srinivas on AI’s influence over their products, promoting SMEs, and the understanding of hyper-automation Premium Story
Sheaffer to write new script for William Penn William Penn hopes to leverage Sheaffer’s recall and aspirational branding August 10, 2022 09:04 IST
Blogger’s Park: From clicks to cash Savvy entrepreneurs are leveraging their personal brands to unlock new levels of growth Updated: August 10, 2022 08:55 IST
ON THE SPOT: ‘Heineken ad stood out for its simplicity & audacity’ Kartik Smetacek, Joint NCD, L&K Saatchi & Saatchi August 10, 2022 08:39 IST
Interview: Kalpesh Parmar, Country general manager, Mars Wrigley India ‘We manufacture 80% of our products locally’ By Christina MonizAugust 10, 2022 08:19 IST
Tiger Shroff joins hand with BUILD; enters protein supplement market The company claims that the PROWL signature supplements will be created by incorporating Shroff’s inputs By BrandWagon OnlineUpdated: August 10, 2022 08:15 IST
PVR rolls out new brand film featuring Aamir Khan Aamir Khan features in PVR’s new brand film and unveils PVR’s 25th Anniversary Logo, PVR’s first NFT Coin and iconic… By BrandWagon OnlineAugust 9, 2022 19:54 IST
Weave Capital announces $75 million venture fund Weave Capital, a sector agnostic fund with an inclination for technology enabled businesses, will have a total corpus of $75… By BrandWagon OnlineAugust 9, 2022 19:46 IST
Cigniti rolls out new brand identity The firm claims that the rebranding exercise has strengthened its vision statement – ‘Together, we build a better future through… By BrandWagon OnlineAugust 9, 2022 19:33 IST
The Good Glamm Group doubles down on its content-to-commerce strategy by investing in video assets Good Media Co. plans to $5 million in growing its video assets and digital media platforms By BrandWagon OnlineAugust 9, 2022 19:20 IST
Nourish launches #UmarBharKaVaada campaign The campaign has been ideated, scripted, and filmed by Leads Brand Connect. By BrandWagon OnlineAugust 9, 2022 19:01 IST
Anupam Mittal launches DreamDeal initiative; provides budding Indian entrepreneurs grants upto Rs 1 lakh Mittal seeks to inspire and empower young Indian entrepreneurs with grants, funds and mentorship session to help turn their vision… By BrandWagon OnlineAugust 9, 2022 18:34 IST
Bail Kolhu unveils a digital film ahead of Raksha Bandhan The campaign for Raksha Bandhan was conceptualised, scripted and filmed by Leads Brand Connect By BrandWagon OnlineAugust 9, 2022 18:05 IST
Tute Consult appointed as the strategic communication partner of Tata Studi Tute Consult will be responsible for growing awareness of Tata Studi and its offerings By BrandWagon OnlineAugust 9, 2022 17:32 IST
Godrej Kala HIT’s new TVC highlights the protective side of mothers The campaign has been conceptualised by Bates Indonesia By BrandWagon OnlineAugust 9, 2022 17:13 IST
Super4 enters the fantasy gaming sector; raises Rs 10 crore in seed funding With the fresh funding, Super4 intends to expand and strengthen its team across multiple verticals and kickstart its venture into… By BrandWagon OnlineAugust 9, 2022 16:45 IST
SKINN’s Raksha Bandhan campaign features sibling duo Rhea Kapoor and Harshvarrdhan Kapoor The campaign has been conceptualised by Ogilvy & Mather By BrandWagon OnlineAugust 9, 2022 16:01 IST
Netflix India announces it’s unscripted slate From Fabulous Lives of Bollywood Wives S2, Nayanthara: Beyond the Fairytale, Mumbai Mafia: Police vs The Underworld, to Social Currency,… By BrandWagon OnlineUpdated: August 9, 2022 15:27 IST
5Elements signs Prateek Gandhi as brand ambassador The brand has launched two new earbuds focusing on environmental noise cancellation By BrandWagon OnlineAugust 9, 2022 14:35 IST
Shah Rukh becomes ultimate hype man to support son Aryan Khan’s show, sticks his speech on back – Watch video
War 2 Box Office Collection Day 7: Hrithik-starrer nose dives on weekdays but manages to hover around Rs 200 crore mark
