Edible oil prices set to rise as India increases import tariffs ahead of festive season Premium Story
Stayin Alive! How short format videos have become viewers’ as well as advertisers’ delight Premium Story
Indian advertising industry grew 8.6% over 2022 to hold a market size of Rs 93,166 crore, reveals dentsu’s digital report 2024
KEI Wires and Cables rolls out its advertising campaign featuring Royal Challengers Bengaluru players
ICC Men’s Cricket World Cup 2023 witnesses a 19% growth in average ad volume as compared to ICC Men’s Cricket World Cup 2019, reveals TAM report
SUGAR Cosmetics appoints Amit Aggarwal as the chief financial officer Aggarwal is responsible for overseeing the company’s financial operations which includes financial planning and analysis, reporting, taxation, risk management and… By BrandWagon OnlineUpdated: October 27, 2022 17:12 IST
Tourism Australia rolls out its new short film ‘G’day’, featuring actors Rose Byrne and Will Arnett As per the company, the campaign includes new broadcast advertisements, print and high impact out-of-home (OOH) advertising placements, as well… By BrandWagon OnlineOctober 27, 2022 16:21 IST
IIM Kashipur partners with Artha Venture Fund to lead pre-seed round in FMCG brand Himshakti According to an IBEF Report, the Indian D2C FMCG market is expected to touch $21 billion by 2025. By FE EducationOctober 27, 2022 14:00 IST
Magic Moments Music Studio partners with Bookmyshow for Prateek Kuhad concert The fans will see him play in 15 Indian cities during the two-month-long tour, it highlighted. By BrandWagon OnlineUpdated: October 27, 2022 15:29 IST
From FY 20-25, social commerce expected to grow at 55-60% CAGR in India: Report The data collected comes from the social media trends 2023 report released by Talkwalker and Khoros By BrandWagon OnlineUpdated: October 28, 2022 13:11 IST
Work That Speaks | Ad Reviews | 19 to 25 Oct 2022 Brands that cut through: HP, Reliance Digital, Meta, Country Delight, Oppo, Disney+ Hotstar, Polycab, JK Super Cement, Mankind Pharma, Pepperfry,… Updated: October 27, 2022 12:32 IST
Samsung scion Lee takes helm of Korean technology empire The elevation formalizes Lee’s status as the nation’s most prominent business executive and one of its chief economic ambassadors. By BloombergOctober 27, 2022 10:10 IST
Merger with Sony: Zee agrees to sell three channels to meet regulatory norms One of the conditions of CCI was that the purchaser of the channels that would be divested should not be… By FE BureauOctober 27, 2022 09:39 IST
Zoho commerce will integrate with ONDC for sellers to reach a wider audience With a robust platform like Zoho Commerce, retailers can quickly create online stores and establish their presence on ONDC, Anand… By BrandWagon OnlineOctober 26, 2022 17:25 IST
Denver rolls out its digital campaign featuring Sudeep Kiccha, Mahesh Babu, and Silambarasan The brand ambassadors are synonymous with successful men, while representing the confidence around them By BrandWagon OnlineOctober 26, 2022 16:10 IST
YouTube updates its designs and features to bring out a new look The company said that it has made improvements to bring the focus back to the video player By BrandWagon OnlineOctober 26, 2022 14:13 IST
Emami Limited partners with Akshay Kumar as its brand ambassador for BoroPlus Through this partnership, the company expects to spark new chemistry to propel the brand forward By BrandWagon OnlineUpdated: October 26, 2022 13:42 IST
Xsolla partners with Alipay and various vendors to offer developers more opportunities and outreach The company claims that it has created new features and updates to its NFT solution offering By BrandWagon OnlineOctober 26, 2022 12:42 IST
James Gunn, Peter Safran appointed co-chiefs of DC Studios The appointments mark the end of a search that’s been closely watched across Hollywood. By BrandWagon OnlineOctober 26, 2022 11:27 IST
Ecom-gaming category drops ad space by 27% during Jan-Aug 2022: Report As per the report, ad insertions of the ecom-gaming category on the digital medium saw a rise of 27% during… By BrandWagon OnlineUpdated: October 26, 2022 10:47 IST
‘Advertisers should take up issues around social impact’ Interview: Valerie Beauchamp VP, global head of agency development and education, marketing solution, LinkedIn By Akanksha NagarOctober 26, 2022 09:52 IST
The campaign that turned a product into an experiment The campaign set up a real-life experiment, carried out and approved by real scientists, backed by real science, and based… By Christina MonizOctober 26, 2022 09:37 IST
New, but not pushovers Classic roll-up investment model fails and how to avoid them October 26, 2022 09:24 IST
