Zepto, a consumer internet company, announced the elevation of Devendra Meel to the Chief Business Officer, effective July 2024. In this role, Devendra will spearhead category management and foster brand partnerships, ensuring optimal assortment, pricing, availability, and growth of all core categories on the platform.
“Devendra has had an incredible run at Zepto. After joining us a year ago, he played a key role in scaling our advertising business to hundreds of crores in revenue and, more importantly, built out Zepto Pass end-to-end: from an idea to 5M+ subscribers today.” Aadit Patil, co-founder and CEO, Zepto, said.
Reportedly, Devendra is an IIM-Bangalore alumni. Prior to his stint at Zepto, he was a part of Zomato and Jio where he led special initiatives.
“Having a front-row seat in a company poised to redefine Internet India is the opportunity of a lifetime. I am deeply committed to this mission and will bring all my energy and dedication to it.” Devendra Meel, chief business officer, Zepto, commented on this occasion.