Media. Monks India has appointed Shouvik Roy as the leader overseeing Business Transformation, aiming to drive growth and innovation for the company. Roy brings significant experience and entrepreneurial acumen to the role, where he will focus on developing transformative strategies to support the expansion of Media. Monks India’s client base. In his capacity, Roy will collaborate closely with Robert Godinho, the Managing Director of Media. Monks India, who was recently promoted to lead the company’s growth initiatives in the Indian market.

“Witnessing Media.Monks’ journey since its inception has been inspiring. I strongly believe that India is poised to embrace the transformative potential of a creative, tech-native content company. Collaborating with Media.Monks and the exceptionally talented team here is a thrilling prospect,” Shouvik Roy said.  

Roy has had a career spanning over 25 years in the branding and marketing domain, during which he has led and co-founded advertising, content, and design ventures such as Elephant and YAAP. While Shouvik currently advises on Brand Marketing at G.O.A.T Brand Labs, he previously served as President at Ogilvy. His portfolio includes collaborations with global and regional clients across diverse sectors, establishing his reputation as a prominent figure in the industry.

“Transformative growth isn’t merely a choice but a necessity and Shouvik’s strategic foresight and innovative mindset resonate deeply with our vision for Media.Monks India. Shouvik’s seasoned expertise in fostering boardroom relationships and his proficiency in harnessing data-driven insights tied in with our legacy strengths of Tech and innovations will shape creative solutions and fortify our journey with our clients,” Robert Godinho, managing director, Media.Monks India, said.

“In the ever-evolving digital realm, Media.Monks India acknowledges the critical significance of addressing the nuanced requirements of high-value clientele, whose multifaceted demands necessitate tailor-made solutions. Through a concerted focus on this segment, Media.Monks endeavours to reinforce its stature as a top-tier collaborator for brands aspiring to amplify their digital footprint and achieve tangible business objectives. As we further integrate India into the global Monks ecosystem, leveraging the transformative AI capabilities of Flow.Monks and Persona.Flow, we are poised to deliver unparalleled value and innovation on both regional and global scales,” Matthew Godfrey, EVP, head of content, APAC, said.

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