Havas CX, the customer experience network of Havas, has expanded into Singapore, further extending its presence in Southeast Asia. From what is understood, the network now includes 18 major Havas Villages globally, with hubs in cities such as London, Paris, New York, and Mumbai. This expansion combines the UI/UX and experience design expertise of Think Design with the capabilities of Ekino, a technology and digital transformation specialist based in Singapore since 2017.
“Expanding our CX capabilities in Southeast Asia, with Singapore serving as the strategic hub, is a key part of our broader Converged growth strategy in the region. While we establish a robust UI/UX design capability through Think Design, in the coming months, we’ll be introducing more of Havas CX Network’s services into Southeast Asia—reinforcing our commitment to delivering transformative customer experiences in one of the world’s most dynamic digital economies,” Rana Barua, group CEO, Havas India, Southeast and North Asia (Japan & South Korea), said.
The company stated that Think Design will collaborate with BLKJ Havas and leverage Ekino’s tech expertise to deliver innovative solutions that enhance brand engagement. Deepali Saini, CEO of Think Design, and Rowena Bhagchandani, CEO of BLKJ Havas, will lead the initiative, reporting to Rana Barua.
“As brands seek to create deeper, more meaningful connections with their audiences, the need for seamless, integrated experiences has never been greater. By expanding our CX capabilities in Southeast Asia, starting with Singapore, we are reinforcing our dedication to customer-centric innovation throughout the region, providing solutions that resonate with audiences at every step of their digital journey,” David Shulman, global CEO, Havas CX Network, added.