Ogilvy and BBDO India also emerged as winners as the total metal tally stood at 39 at end of day…
Indian agencies had won a total of 10 metals in Cannes Lions 2022, including two Grand Prix at the end…
The IPL media rights for 2023-27 was sold for Rs 48,390 by the BCCI with TV rights accounting for Rs…
The platform claims that 50% of users consume regional language content
As per the Ministry, the advisory comes in light of instances of a number of advertisements of online betting websites/platforms…
Acquired by Pratilipi in November 2020, IVM Podcast at Pratilipi claims to have witnessed 600% rise in revenue in FY22…
While the base price of IPL media rights is Rs 32,890 crore, media experts believe that the auction will drive…
The company which declined to comment on the loss, aims to have a userbase of 25 million month active users…
After the launch of six-month long Penta Amateur League, the company aims to launch three more leagues this fiscal along…
Celebrating its 20 years of operations in India, INOX Leisure has rolled out new initiatives to boost its revenue
With over 1,60,000 hours of original content, the platform has recorded 56 minutes of average time spent
Sharechat claims to have 180 million monthly active users while Moj has more than 160 million MAUs
As per IAS, programmatic is the future as brands increase digital ad spends to 30-40% in the space
As platinum members leave the Dream11 founded self-regulatory fantasy sports body, the reason behind the decision remains circumstantial
As per industry experts, most brands typically invest 30-40% of their media spends into IPL
Sony Pictures Networks India’s kids channel plans to launch content every fortnight this summer vacation
The global metaverse revenue is estimated to touch $800 billion in 2024 as compared to around $500 billion in 2020,…
Cartoon Network, the kids channel from the stable of AT&T, plans to launch 200 hours of fresh content starting from…
