US-based Innover is broadening its footprint to target the Indian market for its digital solutions and hire local talent to develop advanced AI and automation solutions. Rakesh Prasad, senior VP for strategy & solutions, Innover, speaks to Sudhir Chowdhary on the services offered to global firms, expansion plans and the role of India in Innover’s global growth footprint. Excerpts:
How does Innover envision the future of AI?
Just as mobile-first changed design thinking, AI and GenAI will revolutionise every business process, from development to deployment and scaling. Gen AI, combined with traditional AI, enables greater contextual understanding through LLMs and domain-specific insights, empowering faster, more precise decision-making. Together, they will power agentic solutions and auto-agents, enabling predictive intelligence and actionable insights at unparalleled speed. At Innover, we believe this synergy will disrupt industries, creating intelligent enterprises equipped for tomorrow’s challenges, reimagining innovation and efficiency across the entire digital ecosystem.
Where does India fit into Innover’s overall strategy?
India remains central to Innover’s growth strategy, driven by its tech talent and a vibrant digital ecosystem. We have significantly expanded our presence in key metros like Noida, Kolkata, Bangalore, Pune, and Hyderabad, while also tapping into emerging talent markets like Coimbatore, Indore, and others in a hub-and-spoke model. This approach ensures access to a diverse talent pool across tier-one and tier-two cities while fostering innovation, keeping the talent engaged to innovate from India for the world.
For Innover, India is not a traditional cost optimisation destination but a true innovation hub, where young talent collaborates to drive impactful, cutting-edge AI and automation solutions, elevating digital capabilities of global enterprises.
What is the business outlook and strategic focus for 2025?
Innover’s 2025 business outlook emphasises disruptive growth through innovation, powered by core engineering capabilities around experience engineering, process engineering, and digital engineering. These include app development, data platforms, and analytics, all integrated with AI and GenAI solutions will drive uninterrupted growth for us. Our strategic focus is to bring data and GenAI technologies at the heart of every customer conversation, driving new thinking and new execution models. We are also advancing our software engineering practices by embedding GenAI-driven development across our teams, ensuring our associates are equipped for the future.
What new trends will prevail in the tech space this year?
In 2025, we expect GenAI, AI, and data ecosystems discussion will continue to dominate customer conversations, with their integration presenting unparalleled opportunities. Customers value GenAI’s potential but grapple with scaling it for meaningful, productive outcomes. True impact lies in pairing GenAI with automation and robust engineering solutions, enabled by scalable cloud and data foundations. The key trend will be an end-to-end ecosystem approach – combining GenAI, AI, and automation into seamless solutions driving tangible outcomes. The coming years will not be about just one technology capability but the superlative power that multiple technologies deliver integrating with one another – as an end-to-end ecosystem.
