Meet Ankit Khanna, the man behind Kalamkaar music – Know about his journey, lifestyle and more
Kalamkaar Music: A Symphony of Growth, Strategy, and Artist Empowerment
In the dynamic world of music and entrepreneurship, one name stands out for its unwavering commitment to fostering talent and driving innovation: Kalamkaar Music. Founded by the visionary entrepreneur Ankit Khanna in collaboration with esteemed artist Raftaar, Kalamkaar Music has become a beacon of hope for emerging artists seeking to make their mark in the vibrant Indian music scene.
Ankit Khanna’s journey is a testament to the power of passion and perseverance. From his humble beginnings as an event promoter to his expansion into artist management, films, and hospitality, Ankit has always been driven by his unwavering dedication to exploring new horizons. As the co-founder of Kalamkaar Music and AK Projects, Ankit has carved a niche for himself in the industry, embodying the spirit of a serial entrepreneur.
At the heart of Kalamkaar’s mission lies a deep-seated commitment to nurturing talent and providing artists with the support they need to thrive. Through initiatives like Mic Check and Takeoff Thursdays, Kalamkaar actively seeks out undiscovered talent, regardless of their background or genre. The label’s inclusive approach to artist management has paved the way for the rise of stars like Deep Kalsi, KR$NA, Karma, and Yunan, whose impressive growth in followers and streaming numbers attest to the label’s success.
Kalamkaar’s dedication to artist empowerment is evident in their remarkable growth metrics. Over the past year, the label has amassed over 540 million streams, with artist streaming growth reaching an impressive 70%. Additionally, their commitment to cultivating a strong online presence has resulted in substantial follower growth on Spotify, with standout artists experiencing exponential increases: Deep (+99.8%), Archit (+1187.1%), and Yunan (+71.8%).
Furthermore, Kalamkaar’s YouTube presence is equally impressive, boasting over 1.21 million subscribers and garnering 1.7 million monthly views. In the last 28 days alone, their content has generated an impressive 14.4 million impressions, with an average view duration of 2.18. With a dedicated fan base of 155k+ organic followers and an impressive engagement rate of 6.80%, Kalamkaar continues to captivate audiences and solidify its position as a leader in the industry.
In the ever-evolving landscape of entertainment and entrepreneurship, Kalamkaar stands at the forefront of innovation, leveraging technology and creativity to drive progress. As Ankit Khanna envisions, the label’s future is bright, with plans to expand into new genres and explore the intersection of technology and music.
As Ankit Khanna himself puts it, “From event promoter to artist management, and now spearheading a full-fledged record label, agency, and venturing into films and hospitality, my journey’s been quite the ride! I kicked off as an event promoter, and eventually got into artist management. Now, I’ve expanded into films and hospitality too, which is super exciting because I’ve always been passionate about exploring that space. Through my ventures, I seek to inspire and empower others to seize the opportunities that abound in this exciting era of entertainment and entrepreneurship.”
In a world where the barriers to entry are crumbling, Kalamkaar Music is leading the charge, creating a vibrant ecosystem where artists can thrive and innovate. With a focus on artist-centricity and a commitment to excellence, Kalamkaar is not just building a label; it’s shaping the future of music in India and beyond.