As hiring in India changes due to automation and the effects of the pandemic, a quiet shift is happening in how people—especially those often overlooked—find jobs. At the heart of this change is a Kolkata-based company called Recruitment Mantra. This recruitment outsourcing firm is gaining attention for using artificial intelligence (AI) while keeping a human touch in its hiring process.
Started in 2021, Recruitment Mantra claims to have grown by offering affordable, flexible and clear hiring solutions. It works with many businesses, especially startups and small companies, to make hiring easier and more accessible.
It claims to balance technology with human understanding. While AI helps with things like resume screening, the company believes the final hiring decision should still involve real conversations and careful thinking. “AI can make hiring faster, but it can’t replace people. A machine can scan a resume, but only a person can truly understand someone’s story,” Arghya Sarkar, founder and CEO, Recruitment Mantra, said.
The company is part of a larger trend—companies today want hiring partners who can handle both technology and social responsibility. Smaller, more flexible firms like this are often better suited for that.
Interestingly, the company claims to run a free job placement service to help job seekers from all backgrounds. Sarkar often shares insights on fair hiring through his book Recruitopia and other platforms, guiding both employers and job seekers.