FHW Staff – Mumbai
OYO has announced expansion of its self-serve platform – OYO Bazar – for hotel-partners across India to purchase goods and items necessary for day-to-day operations. Started six months ago to serve select markets, OYO Bazar has witnessed terrific response from hotel partners, claimed OYO.
Ritesh Agarwal, founder and CEO, OYO, said, “All across the country, thousands of small hotel-owners work hard to provide the best experience to their guests. This platform ensures they receive easy access and preferential rates to the most-commonly used goods such as bed-linen, electrical fixtures, furnishings and lights – that add to the guests’ in-room experience. We have received an overwhelming response to this initiative and will boost category-coverage and stock keeping units (SKUs) in the coming months.”
Agarwal added, “Since inception, OYO has pioneered first-in-category innovations to build a thriving ecosystem for hoteliers in India. We were the first company to create and provide a tablet-based hotel-management app through which our partners could manage their day-to-day operations smoothly, integrating inventory-management, revenue-management and CRM on a single app. With OYO Bazar, we will deepen the existing relationship with our partners by offering three core benefits of buying convenience, product quality and prices.”
OYO Bazar was piloted for Delhi and Gurgaon region, with a basic website and limited SKUs mostly in the linen category. In March, OYO Bazar was launched with a refurbished website in Himachal Pradesh, Haryana, Punjab and Delhi, serving 180 SKUs in three categories including linen-items, maintenance services and LED lights.