Saloni Bhatia – New Delhi
The Trade Promotion Office of the Italian Embassy will organise a workshop on Italian food and wine – “The Sweet Taste: Business Opportunities & Perspectives for Italian Food and Wine in India” in Delhi. There will be sessions conducted by Indian and Italian experts on olive oil, fruits and wines, debating both sides of the Indo-Italian business and market coin. To give an Italian essence to the workshop, there will be live cooking demonstration by famous Italian chefs and an Italian wine tasting session.
Talking about the workshop, Dr Francesco Pensabene, trade commissioner, Trade Promotion Office of the Italian Embassy, said that, “The aim is to both present and update on the technicalities, relations, customs and guidelines on importing from overseas and at the same point present market and business opportunity. We will promote some traditional sectors such as olive oil and some niche sectors like food, vegetables and wines. The idea is to promote Italian brands and products and envisage a business corporation with the Indian companies. The current share of Italy’s exports in the food and wine industry of India is 0.5 per cent, but we are looking forward to a growth rate of 27-30 per cent in the next four years.”
The workshop aims to host some of the renowned and knowledgeable names from the agro-food and wine sector in Italy and India as speakers including, H E Lorenzo Angeloni the Ambassador of Italy to India; Dr Francesco Pensabene, trade commissioner of the Trade Promotion Office of the Italian Embassy; Paolo Bruni, president, Centro Servizi Ortofrutticoli (CSO); Michele Bungaro, director, institutional relations, UNAPROL; Giuseppe Martelli, president, National Wine Committee, Italian Ministry of Agriculture, Food and Forestry; and Rakesh Banga, founder director, Forum of Indian Food Importers (FIFI).