Fonzo’s launch ad looks to put a foot in the door of the soft drinks category with a dramatic ad…
Here’s Looking at Euclid: A Surprising Excursion through the Astonishing World of Math. Believe it or not, I have a…
Having been outmatched by stronger players such as Vivo and Oppo that fought for the smartphone market share with a…
A balanced representation of the genders in advertising is an incomplete conversation if we only look at how women are…
With news organisations getting creative with how technology can help, the ways in which news is gathered and presented to…
The global digital video team at CNN Digital uses VR in the field when covering major news events, and produces…
After cultivating its consumer base largely offline, aLL has rolled out a campaign to gather attention towards its online presence.…
When news of the Facebook-Cambridge Analytica data leak broke, users of the platform knew they had been ‘sold’ as a…
As the digital ecosystem becomes more sophisticated, agencies of all shapes, sizes and specialisations have newer fields to play in,…
I am currently reading Odd visions and Bizarre Sights by Simon Bond, he said.
Being the first major advertiser in the smart speaker category in India, Amazon goes with the now familiar tone it…
While, for the most part, using technologies such as AR, AI, geofencing or even NFC may be the special flourish…
As entrepreneurial aspirations go up, aided by an ecosystem that encourages it, small businesses are finding a cozy corner on…
Anything that I eat at home after returning from work at 11pm while watching Netflix or Amazon Prime Video, tastes…
Panasonic, a household name in India long ago, had been noticeably missing in action for a good portion of time.
Clearly, social platforms and tech giants are in the line of fire given the almost unquestioned and free reign they…
The customer behaviour from a long time ago where people used to dog-ear pages from books and magazines or save…
Facebook shook the system up when it announced changes to its news feed earlier this year, which will bring back…
