iVdopia (www.ivdopia.com), the pioneer of interactive video advertising for mobile devices since early 2009, has a message for Apple CEO Steve Jobs: ?Not all mobile ads suck alike.?
With Apple?s launch of iAds earlier this month, Jobs announced that ?mobile ads suck.? Jobs failed to factor in that mobile ads for more than a year have featured envelope-pushing, high-quality options available to major brand advertisers and application developers.
iVdopia, which launched in March 2009, has repeatedly introduced new mobile advertising features that many competitors still fail to match, such as the Talk2Me social ads and the first and only high-def ads for the iPad.
?While Apple devices are tearing up the market, innovation around advertising on these devices has been left to others. From our introduction of the first ads that let users stay within the application ? something Apple is only developing now ? to the first company to launch social media interactivity on mobile with Talk2Me, we?ve consistently been leading the way with the latest and widest range of advertising options available on mobile,? said iVdopia co-founder Srikanth Kakani. ?We can definitively say that mobile ads on iVdopia do not ?suck.? ?
Apple?s move toward producing in-application canvas page ads comes a year after iVdopia?s introduced the mobile advertising solution. iVdopia also launched the first social media ads on mobile through Talk2Me as well as the first high-def ads on iPad.
?The industry is only now waking up to what we have been doing since day one, which only reinforces our vision,? says iVdopia COO Chhavi Upadhyay. ?From the release of the Android SDK to our innovative HTML5 ads that can do anything with game-in-game ad experiences, we?ve been the first to give brand advertisers and application developers an array of the newest, most innovative ad solutions. Expect our proprietary technology to continue to lead the way with even more mobile advertising innovations that will not suck.?