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    Page 111 of Media

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    Both entities aim to strike a balance between heritage and innovation
    The Ayurveda Co. joins MTV Roadies as title sponsor

    The company is poised to strengthen its connection with the dynamic youth market and support the participants’ journey

    June 12, 2023 17:59 IST
    The shortlisted influencers will be trained and mentored to develop skills under the guidance of Ranveer Allahbadia
    Godrej L’Affaire launches influencer hunt program ‘Godrej L’Affaire Select’

    The newly launched program aims to mentor and nurture 25 influencers with its unique squad program

    June 12, 2023 12:41 IST
    The show is currently being aired on the weekends on Star Jalsha from 5-5:30 PM.
    GroupM, Mindshare India and Britannia Marie collaborate to launch My StartUp Show Dhonni Meyer Upakkhan

    The show aims to provide a platform for women to showcase their ideas and receive the necessary support and guidance…

    June 12, 2023 12:06 IST
    Netflix estimates that as many 100 million households use its service without paying globally
    Netflix added subscribers post password crackdown: Reports

    The company averaged more than 70,000 new customers a day in the four days after it began telling customers they…

    June 10, 2023 14:01 IST
    The report cites campaigns featuring three or more video ads emerge as the stars of the show
    Freebies rain for cricket lovers as Disney+Hotstar joins in

    Viacom18 won the digital streaming rights of IPL from 2023 to 2027 for Rs 23,758 crore, which was earlier held…

    Updated: June 10, 2023 11:40 IST
    Disney Star said 505 million TV viewers tuned in to watch the live broadcast of matches during the IPL
    Disney Star clocks half a billion TV viewers during IPL

    449 million tune in for matches on JioCinema across various devices

    June 9, 2023 09:20 IST
    Lodha was the founder and CEO of Weddingz.in, which was acquired by OYO
    Condé Nast appoints Sandeep Lodha as managing director

    Lodha will oversee all aspects of Condé Nast’s business across all brands in India

    Updated: June 8, 2023 19:52 IST
    The league is scheduled to be held in Florida from September 15-29, 2023
    Eurosport India acquires broadcast rights for US Premier League T20

    The partnership between USPL and Eurosport aims to captivate cricket enthusiasts across South Asia and beyond

    June 8, 2023 14:05 IST
    BRAVE CF is also home to the number one Indian Bantamweight Mohammed Farhad
    BRAVE CF and MX Player announce multi-year agreement for MMA content distribution in India

    Having travelled to 28 countries in six years of operations, BRAVE Combat Federation is a global mixed martial arts company…

    Updated: June 8, 2023 13:51 IST
    The report emphasizes the subscriber appeal of US content and growing fandoms in Australia, Singapore, Malaysia and more
    US content resonant with APAC audiences: MPA Report

    Capturing 30% of SVOD viewership during the January 2022 – March 2023 period, US content is established as the second…

    June 8, 2023 12:47 IST
    In the current digital marketing scenario, we see a blend of traditional and modern platforms
    As advertisers tighten the noose on their purse string the fate of other sporting leagues hangs by a thread post the IPL Premium Story

    IPL garnered Rs 4500 crore in ad revenue from traditional and digital media in 2022 while the 2023 season was…

    June 8, 2023 08:19 IST
    The launch coincides with the forthcoming finals of World Test Championship of Cricket between India and Australia
    Shemaroo and Seven Network collaborate to launch Shemaroo Bollywood in Australia

    Shemaroo Bollywood will be available for free on Seven Network’s streaming platform, 7plus+

    June 7, 2023 15:04 IST
    The platform is powered by Suneil Shetty’s FTC TALENT and supported by NITI Aayog and Atal Tinkering Labs (ATL)
    Tata Play launches ‘Har Ghar Startup’ DTH platform service for start-ups

    The content includes how to become an entrepreneur, industry insights, domain expertise and information on government subsidies

    June 7, 2023 11:11 IST
    The report found a rise in the number of viewers choosing to watch both men’s and women’s games for sports
    69% of fans prefer to watch sports outside the venue: CapGemini Report

    As per the company, the technological advances of the last three years have improved the experience for sports fans at…

    June 6, 2023 17:35 IST
    Industry experts note that cricket TVRs have grown by over 30% in the past 8-9 months, and so the ad revenues will be higher
    Disney Star onboards 28 sponsors for the ICC World Test Championship Final

    Star Sports’ sponsors include Bajaj Allianz, LAYER’R SHOT, Pokerbaazi, MRF, Samco Securities, Jindal Panther Steel, Ultratech Cement, DBS Bank, among…

    June 6, 2023 17:00 IST
    Top 5 brands contributed 30% share of ad volumes in IPL 16
    Pan Masala topped ad volume in IPL 16 followed by gaming reveals TAM report

    According to the data by TAM Sports, matches from 38 to 74 of IPL 16 witnessed 5% ad volume growth…

    June 4, 2023 16:30 IST
    Storage costs also play a role, as more variants would obviously need more storage space
    How content delivery can boost profits for OTT platforms

    Content delivery constitutes a major chunk of the variable costs of running a streaming platform

    Updated: June 3, 2023 10:01 IST
    The league is starting from June 12 and will go on till July 12
    FanCode bags digital rights for TNPL

    As per the company, Tamil Nadu Premier League will be available over mobile app, TV app and fancode.com

    June 2, 2023 14:51 IST
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