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If you think that models and singers hit Instagram in their free time to simply upload duck face photos, think again. This is all part of a shrewd business move to hike up their endorsement fees. In fact, many brands pay celebrities staggering amounts to feature their products on their social media accounts. Naturally, the more followers a celeb has, the higher the fee they can charge. Check out the social media fees that celebrities Kylie Jenner, Cara Delevigne, Gigi Hadid, Kim Kardashian charge – we guarantee it will make your head spin. (Twitter)
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Number 6: The youngest member of the Kardashian clan comes at the end of this list, but is by no means poor by our mere mortal standards. Kylie Jenner commands roughly $100,000-300,000 per post, according to a report in Daily Mail. Jenner's popularity comes from partial nudity, varying hairstyles and hair colour and cool-by-association posts via big sisters Kendall, Kim and their famous friends. (Twitter)
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Number 5: Cara Delevigne's fame from her modeling days and now her movies (Suicide Squad, Paper Planes) allows her to rake in roughly $150,000 per post. As a former model, a majority of Cara's earnings came from endorsing luxury brands on her account. (Instagram)
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Number 4: Kim Kardashian may be the social media queen, but she can't translate that fame entirely into cash. According to a report in the Toronto Sun, the reality TV star takes around $200,000 per post. However, when coupled with her rapper husband Kanye West, the pair can bargain for around $400,000. (Instagram)
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Number 3: Not only was Gigi Hadid the fifth highest paid model last year, but her Instagram popularity earned her deals of around $300,000 per post. (Twitter)
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Number 2: The highest earning member of the Kardashian clan, Kendall Jenner earns around $125,000-300,000 per post – although the exact amount could go higher. Thanks to her tremendous Instagram earnings, she beat bestie Gigi to take the third spot in last year's highest paid models list. (Twitter)
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Number 1: Selena Gomez is a head above the crowd with a record of $550,000 per post. With the highest amount of social media followers, Selena leaves all the models before her and singers like Rihanna, Beyonce and Taylor Swift in the dust. (Twitter)
Zoho Arattai introduces a feature that WhatsApp still hasn’t rolled out in 2025: Details inside
