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Salman Khan has been basking under the Sultan box office collections glow for weeks now and to that he added the black buck killing case success in which the court acquitted him and brought relief from a 5-yr jail term. The only black cloud on the horizon was Rajinikanth's Kabali, which has rained on his parade and left Bhai drenched. But not one easily deterred from following his own course of action, Salman has been charting a fresh business strategy to bring him more success. Salman Khan is not just looking to make his presence felt in Bollywood for the long term, but fame being ephemeral, he is going to create a concrete business to boot to make sure his name resonates in the current/unforgettables category. (Reuters)
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Salman Khan has seen his major achievement in garnering magnificent collections with Sultan obliterated by Rajinikanth's Kabali. To Salman Khan's Sultan's first day collection which failed to get close to Rs 40 crore was easily overtaken by Rajinikanth's Kabali with a take as high as Rs 48 crore. It skyrocketed even higher thereafter. Looking to get back from that pounding, Salman Khan has come out fighting to grab the top newsmaker's spot by announcing that his Being Human apparel business is all set to expand itself. While the business is already humming, it is hamstrung by a number of factors. Salman is looking to expand now by entering a new segment and bypass these obstacles. (Reuters)
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On Wednesday, it has been announced that Salman Khan will be entering the jewellery business under the Being Human tag for both men and women (in the 30% and 70% ratio respectively) and virtually dazzle his way to success. Considering his irreverent character, Salman Khan is likely to keep it in character with his apparel designs which are simply outstanding and also carry the message of humanity. The stab at the jewellery business is expected to start as early as August as was confirmed by his sister Arpita Khan, at the 'Retail Jeweller India Awards 2016', which was held recently.
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And fortunately for Salman Khan fans as well as the more discerning shoppers at the lower level of the spectrum, the news is that the product will be also directed at the budget conscious buyer apart from the other sections of society. Bhai, surely, thinks of everyone! (PTI)
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