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Indian cricket team captain Virat Kohli has beaten Barcelona soccer superstar Lionel Messi. Kohli was ranked above King Leo in terms of brand value. In the list revealed by Forbes, the right-hand batsman's brand value of $14.5 million took him into the top 10. However Kohli, who has been already named as the World’s Highest Paid Cricketer as per the report by the Indian Express, stood behind Roger Federer, Usain Bolt in the overall list. The list was topped by Roger Federer with a brand value of $37.2 million followed by American professional basketball player LeBron James who has a brand value of $33.4 million. Check the full list here:
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Roger Federer, Swiss professional tennis player who is currently ranked world No. 2, has a brand value of $37.2m. (Reuters)
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LeBron James who is an American professional basketball player has a brand value of $33.4m. (Reuters)
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Retired Jamaican sprinter Usain Bolt stood third on the list with $27m (Reuters)
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Portuguese professional footballer Cristiano Ronaldo has a brand value of $21.5m (Reuters)
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Phil Mickelson, American professional golfer, stood at fifth position with brand value worth $19.6m (Reuters)
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International cricketer Virat Kohli has brand value of $14.5m (PTI)
Professional golfer from Northern Ireland Rory McIlroy grabbed 8th position with $13.6m (Reuters) -
Lionel Messi, a Professional footballer from Argentina, has a brand value of $13.5m (Reuters)
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American professional basketball player Steph Curry grabbed 10th position with brand value worth $13.4m (Reuters)
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