Director Cameron Crowe has issued a “heart-felt apology” to those who didn’t agree with the casting choice of Emma Stone as an Asian-American in the movie ‘Aloha.’

In a message posted on his website, TheUncool.com, the 57-year-old stated that the character was always intended to be someone frustrated that she lacked outward signs of her ethnicity, News.com.au reported.

Some criticised Stone’s casting as another example of Hollywood whitewashing Asian-American movie roles. The Media Action Network for Asian Americans called the film “an insult to the diverse culture and fabric of Hawaii.” Some Native Hawaiians have disapproved of the film’s title as a misappropriation of Hawaiian culture.

It has been a humbling release for Crowe, the writer-director of ‘Jerry Maguire.’ The American director said that from the Sony emails to its release, ‘Aloha’ has “felt like a misunderstood movie,” but he was “grateful for the dialogue.”