1. The job: I am passionate about food. Very early in my career, I found that I was fascinated by the challenges and the immense potential that food as a business offers. There are very few businesses, I think, that offer you the potential to use all four vectors ? more consumers, more quantity, more frequently, more price ? to achieve the multiplier effect. It is this tremendous challenge that motivates me about my job; coupled with the diverse environment and potential of the Indian market.

2. The weekdays: For the last 15 years, I have structured my life around achieving a balanced lifestyle. I normally start my day at 6am and accompany my daughters to their bus stop, post which my wife and I go off to Cubbon Park for a 4km morning walk. I reach my office by 9:15am and then focus on finishing my work by 6:30pm. MTR, today, has a great team who are the real people behind the success of the brand and the company. I like to empower my people by giving them responsibility and authority to take decisions. Therefore I spend a lot of my time in putting the big picture in place and ensure my team is clear about our goals

3.The weekend: Weekends are my time to cook breakfast for my family. This is the time when I am experimenting with some of MTR?s breakfast products or making something from scratch. Lunches are often an out-of-home affair; exploring yet another new restaurant or cuisine in Bangalore along with my family. I love to experiment with food, ingredients and cuisines to not just relish but also learn from them. The other agenda on weekends is furthering my passion in sports through golf or music (I am learning to play the acoustic guitar). A perfect ending to a weekend is lazing around on a Sunday evening with some music, a glass of wine and being around my wife as she cooks dinner.

4. The toys: I prefer to control the impact of technology in my life. I am a big fan of Apple?s iPhone and iPad. The versatility of the devices coupled with the power of internet makes anything possible, from mundane news to pursuing hobbies to simple pleasures like listening to music.

5.The logos: I have always been loyal to the brands that I have worked for. So brands like Colgate, Pepsi, Real and MTR will always remain dear to me. I admire and use Apple, Hugo Boss, Ralph Lauren, Zara, TaylorMade (Golf).

?As told to Banasree Purkayastha