Anny Paul Khorana, Chief Operating Officer of Wellness Co., a prominent provider of wellness products and services, expresses cautious optimism regarding the key features unveiled in the Union Budget 2024 presented as an interim measure. Acknowledging its limited scope, Anny highlights the positive aspects that could potentially impact the health and wellness sector in India and the broader startup ecosystem.
Tax Benefits for Start-Ups:
One noteworthy aspect of the interim budget is the extension of existing tax benefits for startups for another year. According to Anny, this extension provides much-needed continuity and stability for young companies like Wellness Co. The move allows the company to concentrate on growth and innovation without the burden of sudden changes in tax regulations. The hope is that the full budget will introduce further measures to support and nurture the Indian startup ecosystem, creating an environment conducive to the development of innovative solutions addressing critical health and wellness challenges.
Public Health and Preventive Care:
Another positive highlight is the renewed focus on public health initiatives. This aligns seamlessly with Wellness Co.’s mission of promoting healthier lives. Increased allocations towards healthcare infrastructure and preventive care programs such as Ayushman Bharat and the National Mental Health Mission create fertile ground for innovative wellness solutions. Anny Paul sees potential for collaboration and wider adoption of technology-driven health solutions developed by startups like Wellness Co. to address critical public health challenges.
“The emphasis on public health in the Interim Budget 2024 aligns perfectly with our mission at The Wellness Co. Increased investment in preventive care and infrastructure opens doors for startups like ours to offer tech-driven solutions. This budget feels like a multivitamin boost for India’s healthcare ecosystem, and we’re ready to roll up our sleeves and contribute to a healthier tomorrow,” says Anny Paul Khorana, Chief Operating Officer of The Wellness Co.