Luxury carmaker Mercedes-Benz today launched one of the most anticipated products from its global portfolio, the CLA Class in India. Mercedes-Benz CLA-Class promises to offer the discerning customers a stylish vehicle that makes them stand out from the rest.

One of the most stylish and sporty luxury sedan from Mercedes, CLA-Class has been introduced in three variants catering to a wide range of customer requirements: CLA 200 CDI Style priced at Rs 31.50 lakh, CLA 200 Sport priced at Rs. 35 lakh and CLA 200 CDI Sport priced at Rs 35.90 lakh (all prices ex-showroom Delhi). The car will be available from today onwards across all dealerships in India.

“With many segment benchmarks, we are convinced that the CLA will firmly make its mark in India. Its powerful design underscores the sporty side of the Mercedes-Benz brand. The CLA remains true to Mercedes-Benz’s core values by setting new standards in aerodynamics and efficiency, yet carves out a niche with its thrilling design and cutting-edge technology,” Eberhard Kern, Managing Director & CEO, Mercedes-Benz India, told reporters here.

“The CLA-Class is stylish, sporty and distinctive and one of the most beautifully designed products from the Mercedes-Benz portfolio. It has been a global success winning new customers and we aim to replicate this success in India,” Kern said.

The carmaker has introduced specially designed service and finance packages for buying a CLA with an interest rate of 9.99 per cent. Exclusive service packages starts as low as Rs 1.99/ kilometre.

The 4-cylinder petrol engine used in the CLA-Class boasts of agile performance, segment leading fuel efficiencies and low emissions. The ECO start/stop function is a standard feature in all engine variants and helps saving fuel in city traffic.

The 4-cylinder turbocharged diesel engine with direct injection provides a fuel efficiency of 17.9 km per litre. The engine produces 100kW between 3600-4400 rpm with a maximum torque of 300 Nm between 1600-3000 rpm. The 2 litre petrol engine produces 135 kW at 5500 rpm with a maximum torque of 300 Nm between 1200-4000 rpm. It accelerates from 0 to 100 kmph in 7.8 seconds with a top speed of 235 kmph.

The powerful and high torque motors coupled with the dual clutch transmission combines the comfort of a 7-speed automatic transmission with the driving dynamics of a manual transmission with fast, smooth gear changing without any interruptions in tractive power and results in improved acceleration. The shift characteristics can be pre-set from fuel-saving to sporty via the ‘Economy’, ‘Sport’ and ‘Manual’ transmission modes. The shift paddles on the steering wheel are unique in the segment.

The CLA-Class is equipped with a suspension specifically designed for India. This results in improved comfort on Indian roads thanks to greater ground clearance and a higher seating position. Through its long wheelbase of 2699 mm the new CLA-Class aims to provide its passengers with better ride comfort and driving performance.

The CLA has classic sedan proportions: a high, stretched waistline, flat window surfaces and a long bonnet. The vehicle’s striking features include the bonnet embedded in the front end with powerdomes and the diamond radiator grille.

Mercedes CLA is equipped with a Harman Kardon Logic 7 surround sound system and reverse parking and manoeuvring is made much easier and safer by the reversing camera, which is offered as standard on the sedan.

On safety features, the carmaker has put six airbags and other restraint systems. The car has a 5 star rating from EURO NCAP.

Mercedes-Benz India product portfolio comprises the locally produced S-Class, E-Class, C-Class, GL-Class and the M-Class. Completely Built Imported cars include the A-Class, CLS-Class, SLK-Class and the luxury tourer B-Class etc. The product portfolio also comprises offering the iconic off-roader G 63 AMG as well as a wide range of other AMG performance cars like the CLA 45 AMG, C 63 AMG, E 63 AMG, SLK 55 AMG, GL 63 AMG, ML 63 AMG and GLA 45 AMG.

The year 2014 was the carmaker’s ‘Year of Excellence’ across the brand, product and services spectrum as it grew by 13 per cent in 2014 amid challenging market dynamics registering a sale of 10,201 units making it the best year in the company sales in India.