1.The job: It is thrilling to be an agent of change and at Zivame I have the opportunity to be a part of this revolution by bringing in change in the lingerie industry. In addition to this, being able to make so many women feel confident and happy is a very gratifying experience. The fact that I am empowered to make decisions everyday and measure the impact that they have on people, is something that drives me to work harder. In addition to this, to have the opportunity to create an iconic brand in India is just phenomenal. Every day the job reminds me that the only obstacle to success is our own limitations and nothing else, and this pushes me to explore unchartered territories and give more than 100%. Usually I am so engrossed in my work that at times it borders on the obsessive; it becomes an all-consuming affair. We are always in our work zone even outside work hours and it tends to get a little weird socially.
2.The weekdays: My day starts early at 6am. The usual routine is to check mails, do yoga and review my calendar. My working hours are largely spent running from one meeting to another and these include internal review meetings, external relationship building meetings as well as hiring meetings. I make it a point to take a couple of hours in the evening to be alone for some quality ?me? time. My work ends by 9pm and I wind up my day by responding to any remaining important mails. Once I am back home, I unwind by watching TV. I sleep by 11 pm.
3.The weekend: I keep my Sundays free to catch up on TV, watch movies, and read. I also concentrate on my workout routine during the weekends.
4.The toys: My iPhone, iPad and Macbook.
5.The logos: I am a huge online shopper. So, I shop a lot from Zivame obviously. I also am a huge fan of H&M, Uniqlo, Ann Taylor, GAP, Express and I love the way?these?brands have been built.
?As told to Banasree Purkayastha