Page 174 of Marketing News

Prior to joining Pine Labs, Chandani was the regional managing director for India and South Asia at CRIF

Ramaswamy and Chauhan will lead strategic growth for the group by focusing on new business and key clients across the…

Mary Kom and Farhan Akhtar roped in as brand ambassadors for the championships

The duo who charges anywhere between Rs 30-50 crore per film currently, are expected to charge between Rs 60-100 crore,…

‘Creating relevance is tough in this age of turbulence’


The range includes four variants inspired by the signature flavours from the streets of India – Kolkata Street Chai, Mumbai…



As per the company, in this role, Singh will be responsible for creating new business opportunities and continuing strong relationships…

The company claims to aim for a net revenue of Rs 150-200 crore in FY24, on the back of net…

Raw material prices and focus on ‘Sting’ brand to improve profitability.

The brands aims to strengthen its hydration narrative by partnering with IPL teams – Mumbai Indians, Gujarat Titans and now…

AI- augmented operations, data- driven approach, content monitoring, consumer loyalty and ethical AI are the top 5 marketing predictions that…

According to the company, rebranding includes a change of the name and the logo and the belief that financial security…

An IIM-Bangalore alumnus, Mishra had earlier stints with retail companies like Pepe, ABFRL, Benetton and Arvind among others in leadership…

Ajit Narayan, chief marketing officer, Socxo , talks to BrandWagon Online about his weekends, favourite vacation destination and more.

While ChatGPT has given 2022 a remarkable swan song, the year has been marked with multiple other highlights, the most…