I loved how JCDecaux humanized their B2B campaign using a simple person’s life as the hero of the campaign.
Campaigns that cut through the noise Premium Story

2024 was a year of advertising innovation and crazy experiments where some were really unexpected, some received serious trolling

Changing the lens can make a big difference
On the Spot Premium Story

With Jayatri Dasgupta CMO, PayNearby; Programme Director, Digital Naari

Market Data
Market Data