Page 157 of Advertising

Conceptualised around the theme #SaveKiyaKya, the campaign aims to connect with Indian audiences

Syska Fans rolls out #SaveKiyaKya campaign featuring Rajkummar Rao

The campaign is conceptualised and created by BLDC

August 22, 2022 14:33 IST

DrinkPrime launches a new ad film

The ad will be featured on YouTube, social media as well as OTT platforms

August 22, 2022 13:49 IST

The campaign is conceptualised by Tribes Communication Pvt Ltd

Casio India launches its new brand campaign #LiveYourDream

The campaign attempts to spark the latent interest of playing an instrument among young Indian music lovers

August 22, 2022 13:16 IST

Over 3,900 advertisers and over 5,100 brands exclusively advertised during Jan-Jun’22 compared to Jan-June’21 on radio.

Ad volumes on radio grew by 62% in H1,2022 over H1,2021: TAM AdEx

Maruti, LIC, Amul and Mother Dairy were the advertisers that remained in the list of top 10 in first half…

Updated: August 21, 2022 17:45 IST

Though there is a day to recognise them, they are still largely a forgotten demographic.

SeniorWorld releases an anthem on World Senior Citizen’s Day

The World Senior Citizen’s Day is celebrated on August 21 each year

August 21, 2022 15:37 IST

Spending by major crypto firms, including the trading platforms Crypto.com, Coinbase Global Inc. and FTX, fell to $36,000 in July in the US, according to ISpot.

Crypto ads starring Matt Damon, Tom Brady vanish from US television sets

The drop in national TV marketing by the industry in the US has coincided with the selloff in Bitcoin and…

August 20, 2022 17:57 IST

The campaign has been customised and sung in nine different regional languages including Hindi, Marathi, Bengali, Tamil, Malayalam, Kannada, Telugu, Gujarati and Assamese.

Canon unveils ‘The Kathakaar of Life’ campaign on World Photography Day

The campaign aims at creating awareness about Canon’s flagship EOS R System and positions it as every photographer’s quintessential companion

August 19, 2022 19:33 IST

As part of the campaign, actor Shabana Azmi encourages seniors to build a sense of identity and self-worth.

Columbia Pacific Communities’ new campaign urges corporates to hire seniors

The campaign #ChiefExperienceOfficer aims to address the underlying ageism that pervades our society, especially on the career front

August 19, 2022 19:03 IST

The campaign will also be promoted through social media and influencer engagements.

Lay’s unveils a campaign for its new offering, Lay’s Gourmet

The campaign has been conceptualised by Wunderman Thompson

August 19, 2022 17:05 IST

The campaign has been designed to meet the unique needs of the modern Indian kitchen

Godrej Interio launches a new kitchen campaign ahead of the festive season

The campaign has been conceptualised by Contract Advertising

August 19, 2022 16:24 IST

The campaign focused on how animals are also a part of society as any human and must be treated fairly and kindly.

Carry My Pet unveils a video campaign #LetsCoExistTogether

The campaign #LetsCoExistTogether aims to advocate pets and humans’ coexistence

August 19, 2022 16:00 IST

The account was won following a multi-agency pitch.

Contract Advertising bags the mandate for Haldiram’s

As part of the win, the agency’s mandate includes brand strategy and creatives for the domestic market, the export market,…

August 19, 2022 15:25 IST

According to the Lancet Respiratory Medicine 2019, an estimated 5.4% of all Indians ages 30-69 (28.8 million) have moderate to severe sleep apnea.

ResMed ropes in Baba Sehgal for its latest campaign #AwakenYourBest

The campaign aims to demystify sleep apnea and help people sleep better

August 18, 2022 19:41 IST

The campaign ad showcases the eternal bond shared by sisters

Kalyan Jewellers launches digital campaign for 2022

The 60-second digital ad film aims to showcase the symbolic role that jewellery plays in Onam celebrations

August 18, 2022 19:22 IST

The campaign is conceptualised by Lowe Lintas

Britannia launches new campaign featuring Prabhu Deva

The campaign aims to promote its new product Treat Croissant

August 18, 2022 19:03 IST

Bhaskar specialises in building solutions for advertisers and media companies across monetisation, research, and media investments.

Dentsu India appoints Bhasker Jaiswal as chief operations officer, media

Bhaskar will work closely with Divya Karani to deliver business transformation, set up and standardise operations and systems, govern product…

August 18, 2022 18:33 IST

Mullen Lintas recently won the business of Vadilal Ice Creams (international business)

Mullen Lintas rolls out a new campaign for Vadilal Quick Treat Ice Cream featuring Ranveer Singh

The campaign has been live across TV, radio, cinema and the brand’s online channels as well as other offline mediums.

August 18, 2022 17:48 IST

To reach out to the target group Fino Bank will run the campaign on OTT and social media platforms.

Fino Payments Bank launches ‘Aaiye To Sahi’ campaign with Pankaj Tripathi

The campaign has been conceptualised by EggFirst

Updated: August 18, 2022 18:54 IST

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