Soothe Healthcare raises Rs 175 crore; aims to grow its distribution channels and marketing outreach The brand plans to utilise the raised capital to further grow its distribution channels and deepen its reach across Tier… 3 years agoOctober 21, 2022
KFC India launches all-digital restaurants ‘KFC Smart Restaurants’ across India Equipped to facilitate multiple payment options, consumers at these restaurants are encouraged to order themselves and pay digitally 3 years agoOctober 21, 2022
Pintola announces cricketer Suryakumar Yadav as the company’s brand ambassador Surya has become the brand ambassador for the second time in a row, the company stated. 3 years agoOctober 21, 2022
Pepperfry launches marketing blitzkrieg this Diwali; opts for a mix media strategy The company has used a combination of traditional media along with digital media for its campaign 3 years agoOctober 21, 2022
Event property: Going beyond the product Why brands are pumping big money into branded assets 3 years agoOctober 21, 2022
Fire-Boltt names actor and film producer Vijay Deverakonda as its new brand ambassador As per the company, he will be a part of different marketing, ad, and endorsement campaigns 3 years agoOctober 20, 2022
TimesPro announces that L&K Saatchi & Saatchi to create and launch its brand campaign The company stated that the agency was invited on board to actualise its efforts to build brand visibility across all… 3 years agoOctober 20, 2022
Nestle India’s Q2 tops estimates on price hikes, demand rebound The company’s revenue from operations surged 18.2% y-o-y to `4,691 crore, led by Maggi noodles, Milkmaid and Nescafe classic, beating… 3 years agoOctober 20, 2022
Uber launches advertising arm to tap lucrative revenue stream More than 40 brands have partnered with Uber to run Journey Ads, including NBCUniversal and Heineken NV, Uber said in… 3 years agoOctober 20, 2022
Nestle India’s profit tops estimates on price hikes, demand rebound The Maggi noodles maker’s profit rose 8.3% to 6.68 billion Indian rupees ($81.1 million) in the quarter ended Sept. 30 3 years agoOctober 19, 2022
QYOU Media Inc promotes Karan Pherwani and Mrunali Dedhia to vice president, Chtrbox In their new roles, they will further innovate and scale-up Chtrbox’s creator-powered marketing solutions 3 years agoOctober 19, 2022
Starbucks opens first reserve store in India The store will provide customers small-lot single-origin coffee from around the world, such as Bolivia Sol de la Mañana, Rwanda… 3 years agoOctober 19, 2022
B2B marketers in India are keen to focus on brand building: LinkedIn Survey 94% remain optimistic about their marketing strategy for the next six months 3 years agoOctober 19, 2022
BLOGGER’S PARK: Wait, are those green shoots? Consumers seem inclined to spend more this festive season 3 years agoOctober 19, 2022
Ranbheer Singh Dhariwal joins Max Life Pension Fund Management Ltd as CEO Dhariwal will be responsible for managing and expanding Max Life PFM and will lead end-to-end business operations 3 years agoOctober 18, 2022
Roposo partners with chef and entrepreneur Saransh Goila to launch cookware brand, Delishaas The brand includes pans, Dutch ovens, and kadhais, which use Tri-Ply and Greblon Technology. 3 years agoOctober 18, 2022
PepsiCo India targets urban millennials with its ready-to-eat breakfast offering Quaker Oats Muesli According to industry data, the breakfast cereal (BFC) category in India is seeing a compound annual growth rate (CAGR) of… 3 years agoOctober 18, 2022
Uber partners with supermarket Iceland to offer rapid delivery Customers on the Uber Eats mobile app will be able to order more than 1,000 items from Iceland via the… 3 years agoOctober 18, 2022
