L’Oréal announces strategic appointments for Rasika Malhotra, Roshni Wadhwa Rasika Malhotra has been appointed as HR director – India and Wadhwa has been elevated to HR transformation director –… 3 years agoDecember 18, 2022
Chai Pe Charcha with BrandWagon The internet has transformed the tv series into incredible works of art and craftsmanship. 3 years agoDecember 17, 2022
Ecommerce to grow three times faster than offline, reveals Redseer Strategy Consultants report In consumer electronics categories with high online penetration, DNBs are now not just digital leaders but also market leaders. 3 years agoDecember 16, 2022
Amazon remains bullish about its wholesale B2B marketplace in India During the latest season of Amazon’s annual shopping event the business saw around 50% jump in its customer base and… 3 years agoDecember 16, 2022
Can self-regulation tackle the menace of marketing to kids These announcements come amid increased scrutiny on how foods and beverages companies market products high in salt, sugar and fat… 3 years agoDecember 16, 2022
Five new platforms to be mastered for neo-marketing and communication For marketers and communicators, the underlying thought is that we’re heading now toward a future in which it’s about reaching… 3 years agoDecember 15, 2022
Joy launches its ‘#JustEmpowerOne’ campaign for empowering acid attack survivors. To spread awareness and garner support, the brand claimed that it has tied up with ShareChat and MOJ to promote… 3 years agoDecember 15, 2022
Mamaearth expands its omnichannel with 35 exclusive brand outlets For its venture in the brick-and-mortar segment, the company has appointed Ankur Chaudhary to lead the exclusive brand outlet (EBO)… 3 years agoDecember 15, 2022
Pepsi partners with HUEMN; launches clothing collection featuring Sara Ali Khan The collection will be showcased through an on-ground fashion show in Mumbai on 17 December 2022, it added. 3 years agoDecember 14, 2022
Bobbi Brown India unveils Tara Sutaria as brand ambassador for skincare range According to the company, Sutaria will appear in the brand’s newest campaign for the vitamin-enriched Face Base across digital and print campaigns… 3 years agoDecember 14, 2022
Programmatic supply solution ‘Dentsu Curate’ launches in India Dentsu Curate enables advertisers to target premium and brand-safe inventory, allowing them to bring better performance leading to high operational… 3 years agoDecember 14, 2022
BlueStone elevates Sudeep Nagar as company’s co-founder Sudeep Nagar will join Gaurav Singh Kushwaha, CEO, as the second co-founder of the Bangalore-based retail venture 3 years agoDecember 13, 2022
Bombay Shaving Company elevates Deepak Gupta as co-founder, COO As per the company, Visage Lines grew by six times in revenue under Gupta, and at the moment houses over… 3 years agoDecember 13, 2022
Wellbeing Nutrition raises $10 million in series-B round led by HUL and Fireside Ventures The company aims to launch and extend the product categories, build a senior management team and strengthen its expert channel… 3 years agoDecember 12, 2022
Magniflex India profits from good sleep with 40% growth in the mattress business The premium mattress company is looking to expand its brick-and-mortar stores to anywhere between 112-120 from the current 69 by… 3 years agoDecember 12, 2022
How to make B2B marketing “not” boring While most companies will have these values figured out right at the beginning, it’s essential to revisit your values from… 3 years agoDecember 13, 2022
Licious forays into the spice segment with new offering The brand has introduced eight classic masalas for consumers, which include Asli Garam Masala, Classic Chicken Masala, Classic Meat Masala,… 3 years agoDecember 11, 2022
Chai Pe Charcha with BrandWagon When not working, I love to listen to music, surf the internet and indulge in retail therapy to get my… 3 years agoDecember 11, 2022
Lavie’s Ayush Tainwala on the company’s foray into wearable category besides plans to expand the retail footprint Premium Story
