Blogger’s Park: Reach or niche? When checking out an influencer, vet their audience too. 3 years agoFebruary 15, 2023
Interview: Saahil Goel, CEO and co-founder, Shiprocket ‘We are projecting a return to profitability in FY24’ 3 years ago
ReNew Power is now ReNew- The Future of Energy Company unveils new brand identity as it reinforces leadership in providing decarbonisation solutions; company to lead net-zero transition across the… 3 years agoFebruary 14, 2023
Criteo’s case study reveals impact of inflation on shopping habits in India According to the findings of the report, 51% of consumers buy gifts for future holidays or birthdays in advance because… 3 years agoFebruary 14, 2023
WeddingWire India launches ‘LoveDeal’ campaign for Valentine’s Day In this campaign, the couples shed light on their journey as co-preneurs and how they have found the right formula… 3 years agoFebruary 14, 2023
Fiber Network Council APAC unveils new brand identity The council will also be releasing its new website soon in its bid to keep pace with the changing trend… 3 years agoFebruary 14, 2023
Wiggles launches new ‘AndhaPyaar’ campaign for Valentine’s Day The campaign, which was conceptualised and executed by Wiggle’s in-house creative team, is rolled out across social media platforms, digital… 3 years agoFebruary 14, 2023
Bumble launches new Valentine’s Day campaign Tara Sutaria As per the company, this new campaign spotlights and celebrates self-love. 3 years agoFebruary 14, 2023
CapGrid announces major leadership overhaul Recently, the company raised series A funding of $7 Million USD from Nexus Venture Partners. 3 years agoFebruary 13, 2023
Publicis Business bags creative mandate for agri-tech start-up Ninjacart Ninjacart said that it aims to empower farmers, traders, dealers, wholesalers, and retailers through technology, products, and services, thereby creating… 3 years agoFebruary 13, 2023
Federal Bank launches new campaign ‘Rishta aap se hai, sirf app se nahi’ The campaign has been launched in seven languages – Hindi, Marathi, Gujarati, Bengali, Tamil, Kannada and Malayalam. 3 years agoFebruary 13, 2023
Coffeee.io names Hitesh Sachdeva as head of growth and marketing Prior to his current role, he has held senior managerial positions at companies including Meta, Paytm, and Uber, among others. 3 years agoFebruary 13, 2023
Cheil India appoints Neeraj Bassi as chief growth officer According to the company, Bassi will report to Carlos Limseob Chung, MD, Cheil India, and Sanjeev Jasani, chief operating officer(COO),… 3 years ago
Nestasia end FY22 with net revenue of Rs 21.8 crore; plans to roll out first offline store this March With the roll of its store the company plans to spend on traditional marketing channels. 3 years ago
After hours: Lisa Suwal, CEO, Prasuma The food and beverage industry needs to put a lot of effort into finding ways to serve products that are… 3 years agoFebruary 13, 2023
Branded live events: Striking a chord Do music festivals offer brands enough bang for the ad buck? 3 years agoFebruary 13, 2023
Nutritional gummies: Form plus function Can quirky shapes and sporty colours help widen the market for health supplements? 3 years agoFebruary 13, 2023
Why do producers need to elevate production value? Producers will need to realise that the production value of their content can inspire the confidence of viewers, industry insiders… 3 years agoFebruary 12, 2023
