FCB Group India ropes in Amita Karia as new chief financial officer Karia, who has spent over 25 years with the Tata Group, was last employed with Jaguar Land Rover (JLR). 3 years agoFebruary 16, 2023
iCubesWire strengthens its leadership team with key appointments Ashish Satish Naik appointed as the senior business director, west & south, while Ankit Sethi has been appointed as the… 3 years agoFebruary 16, 2023
BBH India names Ashutosh Jaiswal as vice president, strategic planning Jaiswal, who has over a decade of experience, was last employed as the creative strategy director for FCB Interface. 3 years agoFebruary 16, 2023
Digital overtook TV advt spends in 2022; rises to 38% share: Madison India’s AdEx reached `89,803 crore in 2022, registering a growth of 21% over the previous year. 3 years agoFebruary 16, 2023
How digital marketers are increasing product marketing impact With the changing times, a robust digital marketing strategy requires a new marketing mix that has accentuated its centricity from… 3 years agoFebruary 16, 2023
Zee5 launches ‘5x Thank You’ campaign to celebrate fifth anniversary As part of this campaign, audiences will enjoy access to over 15 premium SVOD content across languages. 3 years agoFebruary 15, 2023
Animeta names Devdatta Potnis as chief executive officer In his new role, Potnis will be responsible for overseeing the growth, scalability at Animeta besides building a team. 3 years agoFebruary 15, 2023
Joshua Kobza named as the new CEO of Burger King, Popeyes owner Restaurant Brands Kobza will take charge from March 1, 2023, and current CEO Jose Cil will remain with the company for a… 3 years agoFebruary 15, 2023
Josh Talks launches ‘City Champions’ program to recognise urban changemakers The program will be accepting applications until March 31, 2023. 3 years agoFebruary 15, 2023
Fabindia launches #findyourGulabo campaign to celebrate Viva Magenta Through the campaign, the brand tries to urge the community, creators, followers, members and collaborators to #findyourgulabo, find your passion. 3 years agoFebruary 15, 2023
Adda52 partners Sophie Choudry for sixth edition of ‘Poker night with stars’ contest The final round for the contest will take place online on 11th March, 2023, where the players will play the… 3 years agoFebruary 15, 2023
Cheil India appoints Srijib Mallik as the head of Samsung business Prior to joining Cheil India, Mallik was the executive director & MD of NU, TBWA. 3 years agoFebruary 15, 2023
Xsolla, Mastercard partner to simplify transactions for players and developers The company is also aiming to reach a larger audience by connecting players through cloud and offering a new pay-as-you-go… 3 years agoFebruary 15, 2023
7UP signs Rashmika Mandanna as the new brand ambassador Mandanna will feature in 7UP’s new TVC that is set to take over traditional and digital platforms across the country… 3 years agoFebruary 15, 2023
Myntra launches new brand campaign featuring Ranbir Kapoor and Kiara Advani While Ranbir showcases the men’s casual wear, Kiara, on the other hand, is seen promoting the women’s ethnic and western… 3 years agoFebruary 15, 2023
BMW Motorrad India awards its digital and creative mandate to Sociowash The agency will be responsible for handling BMW Motorrad India’s brand campaigns, influencer marketing, website, and SEO needs, along with… 3 years agoFebruary 15, 2023
RCB onboards Sania Mirza as mentor for Women’s Premier League (WPL) 2023 RCB had acquired the services of cricketer Smriti Mandhana and added notable international names to their squad for Women’s Premier… 3 years agoFebruary 15, 2023
Influencer marketing, brand collaborations key to enhance brand’s equity in long-term, says Madhav Sheth, CEO, realme India The idea behind partnering with a soft drink brand, Coca Cola, was to develop a distinctive product that appeals to… 3 years agoFebruary 15, 2023
The Indian FMCG industry has been a driver contributing to India’s economy, said Manish Anandani at IAA & ISA Retrospect and Prospects
Jajabor Brand Consultancy forms a joint venture with Australia’s Evolved Group; launches a transmedia storytelling alliance AD VITAM
