Page 33 of Brand News

United Breweries rides on premiumisation; targets 25% sales from premium beers Premium Story

The Bengaluru-based company, which is part of the global beer giant Heineken, holds a 50% share by volume in the…

1 year ago

BIBA’s Siddharth Bindra on the company’s new product range besides plans for global expansion Premium Story

BIBA’s revenue from operation rose 38.9% to Rs 874.84 crore in FY23 from Rs 629.24 crore in FY22

1 year agoSeptember 2, 2024

Jewellery showdown: How new entrants are challenging Titan’s reign Premium Story

There is a steady stream of visitors looking for jewellery for Ganesh Chathurthi and Onam, which will be celebrated this…

1 year ago

How athletes can sustain charm forever Premium Story

Can PR Sreejesh sustain his brand value past retirement?

1 year ago

Chai Pe Charcha with BrandWagon Premium Story

Mehul Kapadia, chief revenue officer, Locus.sh talks to BrandWagon Online about his weekends, favourite vacation destination and more.

1 year ago

Chai pe Charcha with BrandWagon Premium Story

Nitin Singhal, managing director, Sinch India talks to BrandWagon Online about his weekends, favourite vacation destination and more.

1 year agoAugust 31, 2024

Emami Ltd agrees to acquire 100% stake in ‘The Man Company’

Reportedly, ‘The Man Company’ is a digital-first lifestyle brand which offers men’s grooming products in fragrances, skincare, hair care, and…

1 year ago

We have completed our portfolio with Gateway: Chhatwal

From Bekal to Barnala, IHCL takes premium hotels to heart of India with new brand

1 year ago

Chai pe Chai with BrandWagon Premium Story

Krishna Veer Singh, CEO, and co-founder, Lissun, talks to BrandWagon Online about his weekends, favourite vacation destination, and more.

1 year ago

After hours with Roshini Sanah Jaiswal, founder, CEO, Justhuman

A typical workday in my life is packed with meetings where we brainstorm strategies to help our brand grow further.

1 year ago

Revving up for a premium play

TVS needs to beef up its portfolio to strengthen its high-end position

1 year agoAugust 19, 2024

Liberty Shoes’ ‘Mera Joota Hindustani’ campaign: A modern twist on tradition with competitive pricing and digital push

The campaign draws on the historical context of ‘Mera Joota Japani,’ contrasting it with the modern-day pride of ‘Mera Joota…

1 year agoAugust 15, 2024

Zepto set to raise $340 million in fresh funding round, valuation to hit $5 billion

According to sources, while Zepto was initially preparing to raise around $400 million, it decided to cap the size at…

1 year ago

Blogger’s park : Building better bridges

Together, CRM tools and new technology can improve outcomes

1 year ago

On the spot

What ties it all together? This invisible thread, steel. It’s omnipresent.

1 year agoAugust 14, 2024

Celebrity crackdown will change moment marketing script

Mind you, piggybacking on a celebrity’s recent success to hurl a marketing message at consumers is nothing new.

1 year agoAugust 14, 2024

This ‘underdog’ is having his day

Interestingly, Sehrawat didn’t have a single brand endorsement contract before August 9.

1 year ago

Leo Burnett India promotes Sonal Chhajerh and Pravin Sutar as national creative directors

As per the report, both will continue to report to Rajdeepak Das, chief creative officer, Publicis Group, South Asia and…

1 year ago

Page 33 of Brand News

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