1. Big setback for Pepsi, Virat Kohli snaps ties, says won’t endorse products he doesn’t consume

Big setback for Pepsi, Virat Kohli snaps ties, says won’t endorse products he doesn’t consume

Setting a great example for others, Indian cricket team's captain Virat Kohli decided not to renew his six-year multi-crore deal with PepsiCo saying that he will only endorse products that he consumes or can relate to

By: | New Delhi | Published: June 7, 2017 11:34 AM
kohli, virat kohli, virat kohli pepsi, kohli ends pepsi contract, pepsico, indian cricket team, virat kohli pepsi contract, icc champions trophy, icc champions trophy 2017, champions trophy, champions trophy 2017, cricket news sports news Virat Kohli didn’t renew his multi-crore deal with PepsiCo. (Source: PTI)

Setting a great example for others, Indian cricket team’s captain Virat Kohli decided not to renew his six-year multi-crore deal with PepsiCo saying that he will only endorse products that he consumes or can relate to. Kohli who is carrying the baton of fitness in the Indian team decided against extending his contract due to his fitness regime. “If I myself won’t consume such things, I won’t urge others to consume it, just because I am getting money out of it,” said Kohli in an interview with CNN-IBN. “When I started my fitness turnaround, it was more of a lifestyle thing initially. If something goes away from that, I would not want to be a part of that or be promoting that,” he added.

Leading the Indian team in the ongoing Champions Trophy in England, Kohli got off to a great start, both with the bat and as a leader. He scored 81 runs off 68 deliveries as India defeated arch-rival Pakistan in their first match on Sunday. However, after the match, Kohli was full of praise for Yuvraj Singh who smashed 53 off 32 balls. “The way he (Yuvraj) was hitting the ball, I felt like a club batter in front of him,” Kohli told reporters at the post-match press conference.

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“…after I got to 50, I wasn’t able to freely play. And Yuvi came in and just took all the pressure off me. And the way he batted was the way only he can strike the ball, hitting low full tosses for fours and sixes, and even digging out Yorkers for fours was outstanding. I think that really deflated the opposition and that gave me a bit of time to settle in from the other end. When he got out, I took over. But I think his innings was a difference in the game,” he added. India will take on Sri Lanka in the next match on Thursday.

  1. A
    Anjali Saini
    Jun 8, 2017 at 11:13 pm
    Nobody shud endorse pepsi.
    Reply
  2. S
    Siddhesh Patil
    Jun 8, 2017 at 11:33 am
    Ah so? This guy merely cares about his country. When he was asked about opinion on should BBCI play match against stan, he had no answers. These cricketers doesn't even represent "India", BCCI is more like a club. These people will lick anything for money.
    Reply
  3. K
    Kannan
    Jun 7, 2017 at 12:24 pm
    Keep it up, Virat. Good gesture to be emulated by all heroes across sports and films.
    Reply
  4. N
    Nasim
    Jun 7, 2017 at 12:12 pm
    Salute! A real leader ..
    Reply
  5. S
    santosh kumar
    Jun 7, 2017 at 12:09 pm
    Hatsoff Kohli!!
    Reply
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