Trash to treasure: How celebrity hype turns everyday waste into prized collectibles
Celebrities’ ability to transform mundane items into coveted collectibles is exemplified by Justin Gignac’s sale of trash from Taylor Swift’s wedding for a high price. This trend is driven by the power of internet culture and fan devotion, as even garbage holds sentimental value when connected to idols. Rapper Cardi B’s microphone is another example of this phenomenon.