. A massive 84% said they prefer supporting small, local businesses while on vacation, signalling a strong move toward conscious…
India’s beauty and personal care market, currently valued at over $600 million, is expected to more than double by the…
Founded with a focus on sustainability, Uppercase designs and manufactures travel products using recycled materials.
With 0.02% of users now driving 20% of global gaming revenue, publishers are doubling down on payer conversion, monetization strategies,…
The data, based on transactions processed on the platform, points to strong demand for nutrient-rich food products and hygiene-focused items…
Currently available in Bengaluru on both Android and iOS, Pyng is designed as a standalone marketplace and leverages conversational AI…
The collaboration, announced in 2023, aimed to position India as a manufacturing base for Shein’s global supply chain.
This isn’t just a brand switch. It’s a clear sign that Kohli is thinking beyond endorsement fees and looking at…
Ridhira Group appoints Vivek Chaturvedi as Senior Vice President, Sales & Marketing to lead its growth, sales strategy, and marketing…
The Ad Club’s ABBY Awards 2025 campaign blends Bollywood and advertising to showcase its global partnership with The One Show.
Lakmē launches the #LakmēSPF50Truth100 campaign to expose misleading SPF claims in India’s sunscreen market. With in vivo testing and a…
Woh Kahani launched with the aim of making storytelling accessible without the need for screens or books.
Amazon Online India emerged as the dominant advertiser across media, securing a 23% share of digital ad spend, followed by…
Vi-John plans to expand its men’s grooming portfolio to include beard care, hair styling products and deodorants.
The service, used by companies such as Jubilant FoodWorks, Rebel Foods, Apollo Pharmacy, Rapido, and Bloom Hotels, enables organizations to…
The two companies have previously worked together, with Fintra’s trade finance platform already integrated into Aurionpro’s existing trade offerings.
In an attempt to challenge traditional ideas around masculinity and personal grooming, Joy Personal Care has joined hands with the…
Meta’s Vice President for Policy, Rob Sherman, emphasised the value of personalised digital experiences for younger users.
