The Indian male grooming products market size reached $ 2.1 billion in 2023, as per a market research group IMARC.…
Whatsapp Channels work best for brands that serve specific groups
Odgers Berndtson’s Prasad Medury and Kaushik DasGupta on media recruitment trends and India expansion plans Premium Story
In a conversation with BrandWagon Online, Prasad Medury, managing director, Odgers Berndtson India and Kaushik Dasgupta, partner and lead –…
Yukti Nagpal, Director of Gulshan Group talks to BrandWagon Online about her weekends, favourite vacation destination and more.
Chai pe Charcha with CarDekho Group’s Mayank Jain Premium Story
Mayank Jain, CEO, New Auto- CarDekho Group talks to BrandWagon Online about his weekends, favourite vacation destination and more.
Indriya’s Shantiswarup Panda on redefining fine jewellery with tradition, innovation, and a hyper-local strategy Premium Story
In a recent conversation with BrandWagon Online, Shantiswarup Panda, head of marketing, Indriya, discusses how the brand is positioning itself…
Reliance and Disney finalise Viacom18 and Star India merger, launching India’s largest media venture
Following the transaction, RIL holds a 16.34% stake in the joint venture, Viacom18 holds 46.82%, and Disney holds 36.84%.
Bonkers Corner’s Shubham Gupta on the company’s road to profitability, besides expansion plans Premium Story
The company’s revenue from operations rose 2.05 times to Rs 65.31 crore in FY23 from Rs 31.86 crore in FY22.
The company’s revenue from operations declined 18.8% to Rs 7,175.48 crore in FY24 from Rs 8,837.19 crore in FY23.
ShareChat’s Gaurav Jain on why and how its platform is surviving against global giants Premium Story
The company’s net loss widened 72.17% to Rs 5,144.773 crore in FY23 from Rs 2,988.63 crore in FY22.
From storytelling to sustainability messages, brands aim to capture the essence of Diwali through innovative marketing strategies
Bikaji’s Neha Rao on company’s advertising strategies and consumer engagement besides expansion in new categories Premium Story
Bikaji aims to target younger consumers with innovative ad campaigns, expanded product lines, and a strong digital and offline presence…
BrandWagon Chai pe Charcha with AET’s Su Piow Premium Story
Su Piow Ko, CEO, AET, talks to BrandWagon Online about his weekends, favourite vacation destination and more.
As the festive season kicks into high gear, brands are prioritising customer experience (CX) and leveraging technology to navigate the…
From sulfate-free shampoos to hard water haircare, brands are expanding their product lines to meet consumer demand. But as innovation…
To be sure, in the consumer space, the concept of gifting seems to be undergoing a similar transformation, especially among…
As astrology apps see a surge in popularity, platforms like Astrotalk are under fire for questionable practices, leaving customer trust…
Nisha Narayanan, COO & Director, Red FM & Magic FM, talks to BrandWagon Online about her weekends, favourite vacation destination…
