• English
  • தமிழ்
  • বাংলা
  • മലയാളം
  • ગુજરાતી
  • हिंदी
  • मराठी
  • Business

The Financial Express

  • Whatsapp Whatsapp Link
  • Facebook Facebook Link
  • Twitter Twitter Link
  • Linkedin Linkedin Link
Google News Follow
Watchlist
  • Home
  • Todays Paper
  • Business
  • Markets
  • Market Stats
  • Mutual Funds
  • Money
  • India
  • Tech
  • US News
  • Shorts
  • Defence Stocks
  • NSE IPO
  • AI Stocks
  • MF Screener
  • Finance Stocks
  • IT Stocks
  • Gold Rate
  • Silver Rate
  • Breakout Stocks
  • Home
  • Market
    • Stock Insights
    • Cryptocurrency
    • IPO News
    • Stock Market Quotes
    • Indices
    • Nifty 50
    • Sensex
    • Top Gainers
    • Top Losers
    • IPO Stats
  • Market Dashboard
  • Commodities
    • Gold Rate in India
    • Silver Rate in India
    • Petrol Rate in India
    • Diesel Rate in India
  • Opportunity Abroad
  • Money
    • Insurance
    • Income Tax
    • Mutual Funds News
    • MF Screener
  • Economy
  • Business
    • Brand Wagon
    • SME
    • Defence
    • Healthcare
  • Industry
    • Banking & Finance
  • India News
  • World News
  • Jobs-Career
  • Infrastructure
    • Railways
    • Aviation
    • Roadways
  • Auto
  • Life
    • Lifestyle
    • Entertainment
    • Technology
    • Travel & Tourism
    • Science
  • Sports
  • Opinion
  • Multimedia
    • Photos
    • Web Stories
  • Events
  • ePaper
  • Today’s Paper
  • About us
  • PRIVACY POLICY
  • TERMS AND CONDITIONS
  • Contact Us

  1. Business News
  2. About
  3. advertising

Page 3 of Advertising

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)
An alumnus of the Indian Institute of Management Ahmedabad, Vats brings over three decades of experience across consumer goods, energy, and media.
Pidilite’s Sudhanshu Vats to be the next ASCI Chairman

Sudhanshu Vats, Managing Director of Pidilite Industries, is set to take charge as the new Chairman of the Advertising Standards…

September 18, 2025 10:41 IST
Roku, meanwhile, has developed Ads Manager to allow small advertisers to buy campaigns across its devices and services.
AI tools promise cheaper TV commercials as streaming platforms chase new advertisers

Companies such as Comcast, Roku and Britain’s Channel 4 are building self-service platforms and creative automation services in a bid…

September 16, 2025 11:20 IST
Rastogi attributed Uniqlo India’s Rastogi attributed Uniqlo India’s growth momentum to structural advantages in the market. growth momentum to structural advantages in the market.
Uniqlo’s Bangalore bet signals push beyond North India — But can it scale?

On India’s specific marketing strategy, Nidhi Rastogi explained that the focus is on localisation without losing global identity. “Uniqlo’s India…

September 11, 2025 09:19 IST
Accepting his new role, Sirohi emphasised the importance of collaboration between agencies, publishers, brands, and technology providers.
IAMAI appoints new leadership for Digital Advertising Council

The Internet and Mobile Association of India’s (IAMAI) Digital Advertising Council (DAC) has named Shantanu Sirohi, CEO of Interactive Avenues,…

September 10, 2025 14:10 IST
In Bihar specifically, total digital ad spending on these major platforms stood at Rs 16 million over the past month.
BJP tops Bihar 2025 digital ad spend at Rs 4.6 cr vs RJD’s Rs 99,000

Data from Google and Meta shows that in the 30 days preceding the election, political parties in Bihar collectively spent…

September 9, 2025 15:42 IST
By steering away from tropes long associated with condom commercials, the campaign leans into irreverence, making intimacy a subject of humour rather than hushed seriousness.
Samay Raina and Anurag Kashyap’s condom ad goes viral for its unfiltered humour

The advertisement opens with a tongue-in-cheek exchange between Raina and Kashyap, marked by sarcasm, double entendres, and quick repartee.

September 4, 2025 14:19 IST
For many consumers, a Stanley tumbler is no longer just a water bottle. It functions as what economists call a Veblen good, its desirability increases with its price and exclusivity.
Stanley was once built for soldiers. Now it’s built for TikTok.

But in 2023, a steel tumbler priced at over Rs 9,000 is being flaunted on Instagram reels, carried by celebrities…

September 3, 2025 11:03 IST
Despite the star power, celebrity-backed ads accounted for just 29% of total TV ad volumes between January and June 2025, a decline compared to the previous year.
From SRK to Dhoni, India’s most-seen faces on TV ads in 2025

Shah Rukh Khan appeared in ads for an average of 27 hours a day across channels, making him the most…

September 2, 2025 15:48 IST
Similar comparisons were drawn with Samsung’s smartphones and television sets.
Apple and Samsung issue legal notices to Xiaomi over aggressive ads in India

One of the ads wished a “Happy April Fools’ Day” to anyone who believed the iPhone 16 Pro Max’s camera…

August 28, 2025 13:35 IST
With India’s nutraceutical space poised for sustained growth, PatchUp is betting on novelty and convenience to carve its niche.
Are vitamin patches the future? Meet the startup that wants you to wear your nutrients

The brand currently offers four products, LeanUp, GlowUp, RestUp and D-Up, targeting lifestyle concerns such as weight management and sleep.…

August 28, 2025 08:00 IST
Set against the backdrop of Kerala’s backwaters, the creative incorporates familiar Onam symbols.
Why Amul’s Onam ad is all about the viral ‘Aura Farming’ move

The ad, shared on social media, features the brand’s iconic blue-haired mascot dressed in a traditional pattupavada and sunglasses, performing…

Updated: August 27, 2025 13:39 IST
Brands are leveraging influencers to tap into younger demographics who see supplements as an easy route to wellness. (AI Generated)
India’s vitamin supplement boom faces an Instagram problem

Scroll through Instagram and you’ll find influencers stirring collagen powders into smoothies or flaunting gummies promising radiant skin and stronger…

Updated: September 1, 2025 11:26 IST
Creators are already dreaming big. Vivek Anchalia, founder & CEO, Amazing Indian Stories, says serialised arcs and superhero comedies are entering the space.
Microdramas are drawing viewers, but are advertisers keeping pace?

In a nutshell, that’s exactly how Kuku TV’s Rented Husband or Moj’s Happily Never After and every other microdrama found…

Updated: August 22, 2025 19:30 IST
On television, co-presenting sponsorships are being offered at Rs 18 crore, while associate sponsorships stand at Rs 13 crore.
India–Pak Asia Cup clash triggers record surge in ad rates – Rs 16 lakh for 10 seconds

Spot-buy packages across the tournament are priced at Rs 16 lakh per 10 seconds, while premium sponsorship slots have been…

August 18, 2025 11:48 IST
" It feels transformative because it recombines the familiar with unprecedented speed and some polish," Joshi said.
‘Creativity begins where data ends’: Prasoon Joshi on AI, culture and brand building

Joshi, who is chairman, McCann Worldgroup, Asia Pacific, and CEO & CCO, McCann Worldgroup, India, believes that authenticity remains a…

August 18, 2025 09:58 IST
Haldiram’s samosas once made it to space, carried by Indian-origin NASA astronaut Sunita Williams.
How Haldiram’s took desi flavours from a Bikaner shop to space

What began as a small sweets and namkeen shop in Bikaner in 1937 has today grown into a $10-billion snack…

Updated: August 16, 2025 14:33 IST
This year’s campaigns went beyond symbols, blending pride, purpose, and storytelling to connect deeply with consumers.
Independence Day campaigns 2025: How brands are painting the nation in patriotism

This year’s Independence Day saw brands move beyond token tricolour tributes to deliver layered narratives, mixing nostalgia, personal freedoms, and…

August 15, 2025 10:13 IST
Brands this year are telling Raksha Bandhan stories that go beyond the classic image of a sister tying a rakhi to her brother.
Rakhi 2025: Brand campaigns push new narratives for the festival

From championing financial independence to rethinking who counts as “family,” the campaigns span humour, nostalgia, equality, and inclusivity. Here’s a…

Updated: August 9, 2025 18:35 IST
  • « Prev
  • Next »

Related News

Jio Ipo info for retail investors
Jio IPO: 2 special Investor categories every retail buyer must know
Tensions between the two sides have been building for nearly a year, but the September 17 Tata Sons board meeting brought them to a head.
Noel Tata seeks PMO meeting to explain stance on listing issue
Jefferies top stock picks Q2FY27, best stocks to buy before Q2 results
Jefferies top 3 picks for Q2FY27 as copper & commodity inflation hits margins
Jefferies stock picks across India logistics and power sectors
6 ‘Buy’ recommendations by Jefferies, with 44% to 56% upside potential
A 50.9% increase in refining capacity for around Rs 15 crore is a meaningful achievement for a business that wants to grow without taking on a large capital burden.
From Rs 9 cr to Rs 84.7 cr profit: The lead recycler turning scrap into global growth
shorts
MoSPI releases draft guidelines for GSDP compilation using expenditure approach
MoSPI releases draft guidelines for GSDP compilation using expenditure approach
Policy

MoSPI released draft guidelines for compiling state and Union Territory GDP estimates using the expenditure approach under the 2022-23 base year. The framework covers private and government consumption, fixed investment and net exports, aiming to standardize estimates and align them with national methods. States and UTs can submit feedback by October 28.

View all shorts

Trending Topics

defence stocks
Gold rate today
Silver rate today
AI stocks
mutual funds
semiconductor stocks

Top Categories
  • Market
  • India News
  • Stock Insights
  • Money
  • Opportunities Abroad
  • World News
  • Latest News
  • Technology
  • ITR Guide
  • Money Insights
Stock Screeners
  • Stock Screener
  • Break Out Stocks
  • Defence Stocks
  • Consistently Growing Stocks
  • Low Price Blue Chip Stocks
Top NSE/BSE Companies Share Price
  • Tata Motors share price
  • Tata Steel share price
  • State Bank Of India share price
  • HDFC Bank share price
  • Infosys share price
  • ITC share price
  • Wipro share price
  • NTPC share price
  • ongc share price
  • Adani Enterprises share price
  • Adani Ports and Special Economic Zone share price
  • Bharat Petroleum Corporation share price
  • Coal India share price
  • Bajaj Finance share price
  • ICICI Bank share price
  • Titan Company share price
  • Larsen & Toubro share price
  • Power Grid Corporation Of India share price
  • Asian Paints share price
Gold Price in Top Metro Cities
  • Gold Rate Today
  • Gold Rate in Dubai
  • Gold Rate in Chennai
  • Gold Rate in Kerala
  • Gold Rate in Hyderabad
  • Gold Rate in Bangalore
  • Gold Rate in Mumbai
  • Gold Rate in Noida
  • Gold Price in Delhi
  • Gold Price in Ahmedabad
  • Gold Price in Kolkata
Latest News
  • Your queries on income tax: Claim tax benefit within 5 yrs on pre-possession loan interest
  • NPS Swasthya gets you a healthcare fund & a super top-up cover
  • Inside the Euro 10 million gamble to bring Brazil back to the top
  • H-1B, PERM under pressure: What the latest changes mean for foreign workers
  • MoSPI releases draft guidelines for GSDP compilation using expenditure approach
Follow Us
  • Facebook Facebook Link
  • Twitter Twitter Link
  • Linkedin Linkedin Link
Download Apps
  • Play_stor Play_stor Link
  • Apple_stor Apple_stor Link
Indian Express Group
  • INDIAN EXPRESS GROUP
  • The Indian Express
  • Loksatta
  • Jansatta
  • Inuth
  • Ramnath Goenka Awards
  • Indian Express Hindi
  • IE Tamil
  • IE Malayalam
  • IE Bangla
  • IE Gujarati
  • Express Tributes
  • This website follows the DNPA’s code of conduct
Quick Links
  • T&C
  • Privacy Policy
  • CONTACT US
  • About Us
Copyright © 2026 The Indian Express [P] Ltd. All Rights Reserved
Market Pulse