In these frenzied times when squeezing out an hour of relaxation is a chore, spa goers look beyond just pampering themselves and expect tailor-made wellness treatments which can aid in boosting their overall health and vitality, says Ankit Rawat
In the earlier days, it was a trend to merely apply scented oils with gentle strokes of massage and call it a spa. A wholesome spa experience today extends beyond massage and scented oils. Nowadays, customers are curious about the quality of products being used, the expertise of the masseur, post treatment effects and much more. The spa service must not only provide value for money but also the experience must be instantly rejuvenating for the guest’s mind and body.
The demand for a personalised experience is on an all time high. Customers expect a tailor-made experience and descriptive menus that can help them understand each treatment. They want to make an informed choice based on their needs and body constituency. Ayurveda defines three body types and the treatment varies accordingly. Therefore it is advisable to go for a body consultation before the spa. Spa owners have increasingly recognised the importance of tailoring services for each guest for an unforgettable and refreshing experience.
Authentic therapies and Ayurvedic massages which have healing potential never go out of trend. It’s of paramount importance that the best quality herbs are procured so that the Ayurvedic ritual is original and unadulterated. Marriott sources all its products exclusively from the world famous international brand Thalgo.
Guests are also increasingly aware that as much as a good spa benefits, a poor massage can instill frustration, adversely affect muscles and worse, cause post-treatment injuries. Everyone nowadays wants to ensure that only a professional and certified therapist performs the spa session. Guests therefore are cautious, they tend to inquire about staff’s qualifications, experience and expertise. We at Marriott ensure that our staff has an understanding of basic anatomy and a certification to avoid any health issues to our esteemed guests.
A notable trend is that people these days love to gift and receive wellness packages. Trend of giving Spa Gift vouchers has increased as people consider it an ultimate surprise that will enable the recipient to get pampered and luxuriate in the spa.
The trend of wellness food complementary to the services has caught on with the industry. This is not limited to just a fancy, flavored tea. Spa goers are aware of the effect a certain food or drink has after a body workout. To sustain the inner nutrition and vitality, people prefer to have a healthy salad or drink for a wholesome experience. Many spa cafes are mushrooming in the country to cater to these needs.
At JW Marriott, each of our spa destinations is adapted to its location and embraces the time-honored healing practices of its local culture, infusing them into Quan’s basic philosophy that water is at the core of the ultimate health-enhancing experience.
(Ankit Rawat is Manager, Quan Spa, JW Marriott Chandigarh)